A short YouTube talk by Jason M. Lemkin (uploaded Mar 24, 2024) giving tactical advice on how founders should craft pitch emails to VCs. Emphasizes making the subject line stand out, writing an excellent email body that highlights top metrics, team strength, and vision, and attaching a complete, high-quality pitch deck rather than a teaser.
You know that actually you can inbound to a top VC, at least seed VCs, at least early stage VCs. And they will probably read it. So make it awesome, folks. Make that subject line pop. Make the make every part of your pitch amazing. Make the body of the email incredible. Incredible. Show your best metrics, why you're going to win, why the team is great, why your vision is perfect. Distill it so that someone might invest just based on that email and then if. And then attach a deck and make that deck as awesome as it can be. Don't have a teaser deck. Don't throw off some random statistics about the market. Explain why someone should buy stock from you.
