Short promotional interview featuring Aaron Ross and Jason M. Lemkin introducing their book sequel to Predictable Revenue, From Impossible to Inevitable. They position themselves as trainers who will share seven core ideas (including successes and mistakes) to help readers improve business results, promising readers can do roughly 10–50% better by applying the book’s lessons.
I'm Jason Lemkin and this is Aaron Ross. Yes. And we are Internet celebrities and co authors of the sequel to Aaron's best selling Predictable Revenue From Impossible to Inevitable, which you will soon own several copies of at your company. So you can read this book, take some ideas and actually do it and see your results. And we want to be your trainer as best we can. In this book, we've got these seven parts, seven ideas. Not just our successes, our mistakes. We'll be that trainer that will push you to do better. Really become something that moves the needle for you. If we can help teach you the things that we learned. In fact, some of the things that Aaron tried to teach me back in the day. That's right. Avoid the mistakes. Yeah. Then you can at least do 10 to 50% better than you otherwise would with just a book.
