Jason M. Lemkin argues your marketing website should be prettier and clearer than your product itself. Use WordPress, Webflow, or Notion so marketers can quickly improve it. Product teams often neglect their sites, letting mediocre marketers confuse customers about what you actually do.
This is something almost all of everyone here, except you, can do in June, which is make your marketing site better than your product. But listen to me. Your marketing site should be better than your product. It should be prettier. It should work well. It does. You don't have to write a lot of code on your marketing site, okay? You can do it yourself. You can hire an agency. You can do it in WordPress, you can do it in Webflow. I mean, if you have to, you can do it in Notion, like, whatever, but make it. It's easy to edit, right? So I know it's not your question. I'm gonna answer your question. But for everyone else, it might be a feature and not a bug up to a point. Because it's really a shame when you have. Especially when you have a very producty team and the product's great and they don't touch the marketing site, and then they hire a mediocre marketer and he makes it worse. And I'm like, oh, my God, like this. That site doesn't even say what you do.
