Snowflake's VP Outbound explains how a "Hall of Fame & Shame" of real cold calls trains new SDRs on what works. AEs review outreach copy and sometimes adopt templates from SDRs when the quality is higher.
We have done this thing where SDRs that don't mind, who realize they messed up on a cold call, will input that into the hall of Shame, or hall of Fame, that is the not so hall of Fame as a way to Show Incoming new SDRs what good looks like and what not so good looks like. That as a training platform is just unbelievable. So, again, not something that I might implement right out of the gate, but as you begin to grow this team, you have tools and technologies that can help your SDRs punch way above their weight. We have AES now that are seeing the copy and the sequences, and they're going, that's way better than I can do, man. Can I take that? So, really cool stuff. Hey, Lars. Yeah.
