Jason M. Lemkin discusses a hiring paradox: although companies can now recruit globally for sales reps and engineers, hiring has not become easier because startups now compete globally for the same talent. He warns against the common temptation to hire B-minus sales reps when behind quota, arguing that this is a major trap that doesn’t work.
Hiring B minus sales reps to hit the plan. Look, even though now we all can hire all across the world, hiring isn't any easier. It's a great paradox. You know, before, when Bay Area companies only hired in the Bay Area and New York only in New York. Now that everyone can hire sales reps and engineers and everybody all across the world, shouldn't hiring get easier? No, because we're all competing with every other startup now, so it hasn't got any easier. And as folks fall into a hole as they get behind for a quarter or two, it's so tempting when hiring is hard to hire B minus sales reps. But it doesn't work. It doesn't work. And that's your biggest trap. Once you.
