Mailchimp founder Ben explains how bootstrapping in Atlanta actually helped attract talent. Without massive funding to compete with SF, he drew people who genuinely cared about the mission rather than just chasing money.
Thank you.
I will take one more question, then give Ben a break.
But thank you.
Hey, so it was mentioned earlier that Atlanta is becoming more and more of a tech city. And my question is, during the early days, being Atlanta, how are you able to attract top talent and retain that top talent without massive funding as you're bootstrapping over the years?
Not having the massive funding was, in retrospect, an asset because it attracted people who truly really cared about the cause not to get that money and the equity for it. So it's not that much of a weakness, to be honest with you. But when you're in the moment, it's hell. I know.
