The Power of CEO Relationships: Unlocking Special Features and Success

10 Feb 2024 · 1 min
0:47

Jason M. Lemkin explains how having a direct relationship with a CEO can unlock prioritized product features or functionality that legacy vendors may not provide. He argues that when you can pick up the phone and escalate needs to a CEO, you improve the odds of getting the one or two critical features that matter to your organization—even if delivery takes months or up to a year—turning you into a hero for your company. The excerpt emphasizes pragmatic trade-offs (timing vs. eventual outcome) and the special leverage of CEO relationships.

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