This YouTube video features Jason M. Lemkin giving practical advice for CEOs, recruiters, and portfolio-company leaders about onboarding new sales and marketing hires. He recommends completing an offer letter and then running a half-day working session with the CEO to plan the new hire’s first 90 days, emphasizing immediate focus on the existing sales pipeline.
What I like to do today when I'm helping portfolio companies or other CEOs, recruiters. Here's what I like to do. I like to get them all the way to the offer letter stage. Sales and marketing might be the most important. Okay. And I like the CEO to have signed the offer letter. But before it gets countersigned, I ask them to spend a half day as a working session. Okay. You've got the offer. Okay. Colin, it's yours. Okay. Now let's talk about what we're really going to do the first 90 days. Let's. And if you're. And what I especially love with ahead of sales is really look at the existing pipe. Okay. Because in the first 90 days, unless you're ultra high velocity, you're gonna have to work with what you have.
