A short YouTube talk (interview/monologue) in which the speaker—associated with Okta—emphasizes the importance of sales and direct customer conversations. The speaker argues that talking to prospects, discussing competition, and asking for money are crucial to learning about product value and ROI, and signals three key takeaways will follow.
I love sales. I love talking to customers. It's favorite part of my job, talking to prospects who are like, should we, should we consider Okta? What about the competition? How should we use your service? What's the value? Building those relationship. For me, that's everything. It can be intimidating, right? Calling someone saying, hey, will you give me money? But it's very important because you're only really going to learn things when you try and separate someone from their wallet. Now we can have a real conversation about the roi, about the value that you're going to get out of the service that I'm providing. So again, if you remember nothing else, take these three away.
