Unleashing Success: Unlocking the Power of Partner Ecosystems with Klaviyo's CEO

And the cool part was, like I said, like Shopify and a few others, they made it so easy to get started. So easy. We could just tell that a lot of the ethos was similar. So we always looked for partners that, you know, kind of were as equally as invested as we were. And if they weren't, that was okay. We just knew it's like we probably weren't there, probably wasn't going to bear a lot of fruit. So in this case, like, it was definitely like, nope, everybody's working the same direction or like, you know, helping keep that string tight. And yeah, that really took off. And again, I give Shopify a lot of credit for They, I think, were early to this game of realizing developers and building ecosystem mattered. Yeah, I mean, we looked at companies like Shopify, like Twilio, like Salesforce as examples of companies that have done this really well and understood developers. But, you know, those were. Companies were like, hey, how do we replicate the kind of magic they built where people say, this is the. It's the best. It's the most efficient way for somebody else to build their own business.