Unlocking the Power of a Great VP: Boosting Sales and Organization Growth
24 Apr 2024 · 1 min

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Jason M. Lemkin argues that in tough times a great VP (especially VP of Sales) cannot magically create exponential growth alone but can materially improve outcomes: closing more deals, boosting organizational morale, reducing executive burden, and improving performance across functions (Sales, Marketing, Product, Engineering, Customer). The excerpt emphasizes hands-on customer engagement and belief in the problem/solution as keys to impact.










