Mark Benioff uses Davos to pack dozens of customer and prospect meetings into a few days, a strategy that works even at Salesforce's $30+ billion scale. Jason Lemkin questions whether most companies should hire expensive senior sales roles this early, or if they're better off following Benioff's model of concentrated, high-volume meetings.
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He said the other day, you know, why does Mark Benioff go to Davos? Right? He sits. And I've never been to Davos. He sits at the same place at the top of some staircase, okay? And Salesforce drops millions of dollars and he waits to meet customers, prospects and partners in person all day. Because it's efficient. Because it's efficient. Because he can do 50 or 100 customer or prospect meetings a day at Davos. He's still doing it at 30 something billion in revenue, right? So this idea that. Is there some truth at, at, at like for example, when I worked at Adobe back in the day there, it is true that Adobe, which was, you know, the parts of the business, you know, sales, literally was not dashboards. Like, I get it, okay? At 4 billion, 10 billion in revenue. But most of your audience is not ready to hire at 4 billion or 10 billion in revenue. They're not ready to hire that person. Don't hire them. Right? I don't know. Maybe Satya is listening. You never know. I think, and I think I still. But I.