My complete workflow for designing high quality software.

12 Oct 2026 · 12 min
12:27

In this instructional video, senior product designer Samuel Fabayo walks viewers through his end‑to‑end, human‑plus‑AI workflow for designing and shipping a lead‑capture feature for his startup Doppl. He begins by outlining his curated tool stack—Cursor for AI‑assisted coding, Figma for foundational design systems, ChatGPT for illustration generation, CleanShot for annotated screenshots, and GitHub/Vercel for version control and deployment. Samuel emphasizes a disciplined planning stage where he hand‑writes problem statements, uploads the notes to Cursor, and uses AI agents to research comparable products and break the solution into five manageable chunks. He explains how he decides when to design in Figma versus directly in code, the importance of a documented design system in Figma that feeds consistent tokens to the AI, and the iterative refinement loop between Figma and Cursor. Illustrations are created in ChatGPT, refined in Figma, vectorized, and then placed by the AI. For the audience‑facing UI, he uses a temporary state manager to preview multiple UI states, while the expert dashboard is built entirely in code using low‑fidelity markdown sketches. Finally, he details the shipping process: Cursor creates pull requests on GitHub, Vercel builds preview deployments, and CleanShot screenshots are used to give precise feedback to the AI for rapid fixes. Samuel concludes with advice on starting small with AI‑driven design, recommending his “AI Native Designer” roadmap for newcomers.

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