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A buyer's real risk comes down to who controls access, sets conditions, dictates timing, and determines what happens if plans change. These four questions reveal your actual exposure in a deal, regardless of how reasonable the seller seems.
A buyer's real risk comes down to who controls access, sets conditions, dictates timing, and determines what happens if plans change. These four questions reveal your actual exposure in a deal, regardless of how reasonable the seller seems.
The question is not whether the seller seems reasonable. The question is, what is the buyer exactly accepting during this gap? Who controls access? Who controls conditions? Who controls timing? Who controls the outcome if the plan changes? Those answers determine how exposed the buyer actually is.
