How many people clicked through the emails and are being retargeted?

Name: Maximize Email Marketing: Boost Your Click-Through Rates
Uploaded: 2025-03-18T22:17:54+00:00
Duration: 39 s
Channel: Sandy Wardenburg Waggett
Description: Sandy Wardenburg Waggett explains how email marketing can be turned into a system by retargeting people who click emails. She notes 975 people clicked…

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Maximize Email Marketing: Boost Your Click-Through Rates

18 Mar 2025 · 1 min

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0:39

Sandy Wardenburg Waggett explains how email marketing can be turned into a system by retargeting people who click emails. She notes 975 people clicked through and are now being retargeted, and walks through campaign examples (a visual visitor list) showing that warmer, previously-identified audiences produce higher open and click-through rates compared with cold emails.

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975 people

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And I'm going to show you that this is also cold emails too. I've got 975 people that click through my emails here and now are also being retargeted. So this is where it becomes a system. And I want to show you the campaigns. So I've got a few campaigns set up. So like this one. This is a visual visitor list and you can see here that this open rate is actually a little bit higher. Well, that makes sense because my smart visitor ID list already knows about us and we're reaching out to them again. So my click through rate with the warmer emails is going to be higher.