Sandy Wardenburg Waggett walks through a retargeting campaign that brought back 252 past visitors for $1,500 over six months. With just $75 to $100 a month and tracking code on your site, you can re-engage people who visited but didn't buy.
This is how. And what it does is it leverages everything that you are doing. It leverages all the money that you're already investing in your ads. So I'm just going to share my screen.
So this is msw, my. My company. So I'm just going to show you the campaign.
So this is from the beginning of January to the end of June. So you guys, I haven't seen spent that much $1,500. And I'm just going to show you the ads. So for fifteen hundred dollars and ignore this because I haven't set up conversions for it to track, so it's guessing on those. But this is what I want you to see. So I had 252 people click back to my website that had been there once, saw our ads. So the ads look like this. So this is 252 people who had been to the website once and came back as a result of seeing an ad, which is great because those are 252 people that I had already invested in getting to the website. They didn't take action. They left. Doesn't mean that they didn't want to work with us. Just meant that they got distracted. They were thinking about it, they went on with life and. And then all of a sudden I show up again and they're like, oh, yeah, I need to go do that. What it does is it just takes your ad spend whatever it is that you're driving people to your site with, and just leverages and amplifies it. So those 252 people had already expressed interest and now they're coming back. So that's the best kind of people to bring back to them. If you're interested in doing that, shoot me an email. We can install the code on your website or send you the code to install on your website. And I think on my ads I run 75 or $100 a month. I don't spend a lot on it. It's not expensive. Okay. Okay, that sounds great. Follow up with an email and I'll send you the detail on that. But if you're going to invest money to run ads of any kind, make sure you have this installed because it just really amplifies everything you're doing. It does make sense.
