Sandy Wardenburg Waggett and a co-host discuss when to repost content for better engagement. They note that evening posts often work well when audiences are settled, and that reposting successful content can be valuable, though modern algorithms handle reposts differently than they used to.
Well, we get clients sometimes that will say, you just posted that last month. I know. Because it's really good and your audience needs to remind.
Her, you do it and it's good for them and nobody. Sometimes you don't see it at all. Or sometimes you see it like a date. I find that, like the food trucks and everything I see the day after, like, thank you, Facebook. And then I try to post things in the evening when people are sitting down. So hopefully enough people sit, see it and like it right then that I hope that it puts it out to more people. I don't know that's how it works anymore, but that's how it worked back in the day. And so, yeah.
I'm caught up on all these rules that I post. Nothing like Ms. Seven O'. Clock. I guess I'll never do that.
Yeah, I actually, I prefer to post in the morning because it's the same concept. People tend to look at stuff, stuff in the morning, and then what happens is you have the longevity of the day and the engagement during the day for it to pick up traction, whereas at night you might get some action on it, but then people go to bed.