A short YouTube tool-tip by Sandy Wardenburg Waggett (MSW Interactive Designs) demonstrating answerthepublic.com as a way to generate content ideas from real search queries. Sandy shows an example search for “estate planning,” highlights question-style results (e.g., “How much does estate planning cost?”, “Questions to ask when estate planning”), and suggests using results for blog posts, FAQs, social posts, lead magnets, and website pages. The video ends with a brief CTA to contact MSW Interactive Designs for help.
Chapters
Good morning everyone. Sandy Weigt here with MSW Interactive Designs.
And today I am going to give you another tool tip.
That seemed to be a really popular.
Video the last time I did it.
So if you are ever stuck for.
Ideas on what to use in your.
Content marketing or content on your website.
So Facebook posts, blog posts or actual pages on your website FAQs, things like that, I have got the tool for you.
It is called answerthepublic.com answerthepublic.com it's super.
Cool and what it does is it.
Aggregates data from search engines and the.
Questions that people are asking.
So just give me one second, I'm.
Going to share my screen and I'm going to show you this tool and.
You are just going to love it. One second.
Okay, so answerthepublic.com this is what it looks like.
Yeah, well never mind the kind of.
Creepy dude, but all you have to.
Do is type in what it is that you what you do. So for example, you know I have a client who is an estate planning attorney. I went ahead and did the search ahead of this video so that it'd be a little faster for you to see.
So I just typed in estate planning and what it did is it returned all these things that people are asking online about estate planning. So this becomes great content for this.
Particular client's website or social media campaign.
Or newsletter, all of those type of things. So real simply it might be hard for you to see but. But why is estate planning important?
Is one of the questions people search for.
Let's see, questions to ask when estate planning.
Will estate planning worksheet. So people are searching for those kind of resources. Those can be lead magnets on your.
Website if you know what people are searching for and the kind of tools that they want to download.
And then there's questions.
How much does estate planning cost? What kind of estate planning do I need?
So you get the idea and it gets very granular actually. So the resource here is just amazing and you can search any topic. So no matter what you do, you can use answerthepublic.com to generate ideas around.
The content that you need to create.
So I hope that tool helps and.
You find it useful.
Let me know what you think. If we can help you in any way with your content marketing or your.
Website, just give us a call.
Sandy Weigt with MSW Interactive Design signing off.
