
Andrea Sampson breaks down how to act on your idea using three parts: what you want to impact, how you'll do it differently, and why it matters. She argues your contribution is valuable even if the topic exists, because only you can deliver it your way.
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We all have ideas that can create impact in this world, and we often are— we often don't take the time to articulate those ideas. We think they're not important, or we think that somebody else has already done them, or we think that, that it's a small thing. But what I've come to know really, really clearly is that while there are so many things out there in the world that are already being done, Each one of us has our own unique, specific thing that we can offer, whatever that thing is, and to look at it differently. And that will help. That will help in a broader way. We don't always know the impact we create, and we're not meant to. It's not really important that we know. It's important that you step into your— the idea that you have, and that is really who you are. Now, that's a big idea. So what I want you to do is to make it smaller and just think about what is the topic that you want to impact and what is your unique how in activating that. And then the why you do it, you're doing it. What is the purpose? What is the impact that you could create if you were to do that how with that what? And I just kind of give you a little bit of framework. We use this a lot with our speakers. It's a what, how, why framework, but it starts with the what, the topic, goes to the how, the process. That's you, that's all you. And then it ends with the why. And I thought that would be helpful for people to maybe just define the idea that they want to get out in the world and to take one or two steps towards it.
Love it. Define and deliver the difference only you can make. That's awesome.
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