Chip Conley explains why integrity isn't about being perfect or following cultural rules. It's about consistency between what you say and what you do, being integral as a whole person.
Let's look at the word integrity for a moment too. Integrity is a root of the idea of integrate or integral, or it's almost the idea of everything is connected. So integrity speaks to the idea that your words and your actions are in line with each other. So a lot of times people think about integrity as almost like having to be Mother Teresa and be perfect. It isn't about being perfect, and it's not about necessarily being saintly or doing things that make you look like you're walking on water. No, more than anything, to me, integrity is just having consistency in actions and words and speaking to the idea that everything seems to actually have an integrated component to it. And so, it's not as high of a standard as some people think, nor is it as something that's all about ethics. And ethics are different than integrity. I think ethics are exceptionally important, too. But to me, integrity speaks to the idea of being integral. And ethics is a different thing because I think ethics are sort of circumstantial and cultural in terms of like, you know, it depends on what are the ethics in this culture versus that culture. It varies. But integrity actually is sort of like saying, "Hey, no, are you at one with yourself as a person or as an organization?" regardless of the ethics or cultural overlay of where you, where you're located.
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