A solopreneur explains how he rebuilt his business around purpose instead of chasing growth, using personal savings to step back for a year while preparing to become a full-time grandparent. He moved from delivery-focused work to an advisory model, arguing that burnout comes from following generic roadmaps that don't match your actual values.
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It is not an atypical story. A lot of us that are solopreneurs end up burning ourselves out and blowing ourselves up because we are chasing after the undisciplined pursuit of more and following the advice of people that provide roadmaps and blueprints that don't align with who we are and who we want to become. Fortunately for me, I had reserves and savings that allowed me to build a purpose-driven business on purpose over the course of a year while we were preparing to become full-time grandparents. So that, that is, you know, how we maintain our financial responsibilities while I was rebuilding. In terms of transitioning from a delivery-based marketing model to a more advisory publication-based model, there is an article, Aaron, that as a paid subscriber you have access 2 called Getting the Word Out. I would strongly encourage you to check out that, um,