Scott Perry explains how to use Substack as your main audience hub by moving your podcast, blog posts, and email list there. He funnels listeners from YouTube, social media, and podcasts to Substack to collect emails and sell paid community calls.
Chapters
And Substack made the most sense because I could simply migrate my existing podcast over there. I could repurpose all of my blog content over time. I could migrate my email list over there. And it made sense to be— make Substack the center of my spider web. So just to give a little context about what I mean there, if you collide with me through my podcast, I want you to consume podcast content as much as you can stand. If you collide with me on YouTube, I want you to consume my YouTube content. If you collide with me on social media, I want you to follow me on social media. And when you have reached a certain level of faith in my expertise or trust in my expertise, or are interested in learning more about me, I'd want you to end up on my Substack. 'Cause I now, now I have your email address. Now I have the opportunity to try to earn your attention and engagement in the paid Substack community calls. So it's very strategic.