
A mathematician argues that over-analyzing kills creativity. Endless spreadsheets strip the human feeling from projects. The real work is building experiences that make people feel something, not just optimizing for profit.
Chapters
Teaching horses to fly. Is it possible? Let's dig in. If you can teach a horse to fly, well, it's not really a horse anymore. Isn't that a unicorn? A special mythical creature? So here's the analogy that I've been thinking about: analysis paralysis. I've seen far too many people pull open a spreadsheet, go deep into the bowels of the internet, pull all these research reports, Spend hundreds, thousands of hours researching something. And don't you lose the magic a little bit and forget about the human aspect of this thing if you just put everything into a spreadsheet? I mean, look, I'm— I was born into mathematics, right? And the spreadsheet and pivot tables. So the value is definitely there. But it's— here's the great analogy, right? You can describe a sunrise. In how many words, but until you actually sit there and experience it, feel the warmth on your face, see the sun come up over the horizon, it's a completely different thing, right? So, uh, do you really want to spend all your time analyzing sunrises, or do you want to spend your time trying to create one? What's gonna be better for you and for the world? So, uh, let's Teach horses how to fly and create unicorns. Not the kind that raise billions of dollars, the kind that actually make you feel good. All right, that's it. Peace!










