Mike Melton tells shop owners they're hemorrhaging money by leaving service bays empty and staff idle. Real estate and labor are expensive, he says, so train your people and handle marketing yourself instead of paying agencies to do it.
Chapters
It amazes me that these big businesses look, and they're on the phone doing absolutely nothing. Empty bays. Shop owners, you are losing millions, if not hundreds of thousands of dollars, not getting the training that you need, not getting the marketing training that you need. You don't need to go hire a marketing agency. Do this stuff in-house. This is some of the stuff that I teach when you, when you coach with me. It's crazy. Like, this shit pisses pisses me off when you have empty bays. That's one part of it, and this is the other part of it. Look, here's one part, there's the other part where the guys were just sitting there. Listen, just train your fucking people. It's that easy. You are sitting there losing so much money. I know that build is expensive as shit because of the real estate it's on, and you've got all these people you're sitting there paying. Get your shit together.