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In this brief YouTube short, Shafiq Hirani, MBA, CCIM, reflects on his 30 years of experience owning and managing apartment buildings. He notes that while apartment ownership once felt like a reliable wealth generator, recent market dynamics—rising operating expenses and flattening rental rates—have turned it into a more challenging endeavor. Hirani argues that most owners wait about 18 months too long before deciding to sell, not because of market conditions but because they are looking at the wrong signals. He claims owners focus on five incorrect indicators, causing a delayed sale decision that can erode value. The video serves as a warning and a call to re‑evaluate which market signals truly matter when timing a sale.

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