Shafiq Hirani CCIMReal Estate Advisor, REMAX Distinctive · Real Estate Advisor at RE/MAX Distinctive Commercial | Washington, DC | Your Guide To Profitable Real Estate Ventures

Apartment Market EXPOSED: Your Real Competition is Other Apartments! #shorts

30 Jun 2026 · 0 min

Watch on YouTube

0:29

In this YouTube short, the speaker highlights that apartment owners' primary competition comes from other apartments, especially as the pipeline of new apartment supply is drying up. He points out that many owners may not realize this market condition. He then outlines a three‑point response, beginning with a call to watch his Monday weekly market briefing, which analyzes the latest Federal Reserve decision and the Iran nuclear deal and explains how these macro‑economic events affect interest rates and apartment building demand. A link to the briefing is provided in the video description.

The real competition was other apartments, and in his market, the new supply pipeline was drying up. That is the setup a lot of owners are sitting in right now without realizing it. Here's what I would do with this information. 3 things. One, watch my Monday weekly market briefing if you have not already. I cover what this week's Fed decision and the Iran deal mean for rates and for your building. It connects directly to the demand story I just laid out. Link in the description.