Cash In On Camera LIVE!

Video strategist Sheryl Plouffe explains why live streaming is the fastest way for entrepreneurs to build an audience and generate leads. She shows how to broadcast to five platforms at once using Restream.io, then invites viewers to join a free 30-day daily livestream challenge in her Facebook group to build the habit and overcome fears about going live.
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admittedly. Oh, welcome. I'm so glad you're here anyway. Cash in on Camera. Yes. So we're going to talk today about a topic that is near and dear to my heart, and it's really tied to lead generation. Obviously, generating leads is one of the most important things that you can do in your business to not only grow your audience, but to make sales and to be profitable in your business. I wanted to just mention that I am streaming live on Zoom today. So if you're watching on Zoom, you're watching the replay, then welcome. If you're watching on Facebook, on the Facebook group, welcome. Please leave a comment below on where you're watching from today. I always like to see, you know, the different locations that you're streaming, that you're watching this live stream from. I am broadcasting and multi-streaming today to my Facebook group, to my Facebook page, to my YouTube channel. Welcome, YouTube subscribers. Uh, also I am broadcasting to Periscope, so welcome, Periscope viewers, as well as a new addition which is so exciting— LinkedIn. I was granted LinkedIn Live today, so I'm really excited about that. I've applied, I think, gosh, 3 or 4 times now. 4 times a charm, apparently. So I'm excited to be able to use Restream.io to multi-stream to all of these platforms at the same time. And you may have heard me speaking about that in the last while. If you're interested to know more about Restream, I'll leave a link in the chat. So, uh, so welcome wherever you're watching from. Leave a comment, a chat, you know, in the chat box where you're watching from. I'm always interested to know how far-reaching these live streams go. My name is Sheryl Plouffe. I'm a video strategist and I work with offline authorities to help them build their business online. For those of you who are new to me, I have done over 20,000 hours of live stream, live television broadcasting over the course of my career. So as a result of that, I know full well the power and this and the, the power of live streaming. And that's really what we're doing today. This is a live in the moment. Real-time conversation that we're having. And as it pertains to lead generation, this is, in my opinion, the most powerful thing that you can do for your business— live streaming. When people ask me, and I get asked in a lot of interviews, they'll say, you know, geez, Sheryl, we know we should be doing video, but where should we start? And I usually answer— actually, I always answer by saying the same thing. I say, You know what, the place to start is with live streaming. And the reason why I say that is because live streaming does not require any editing. How many of you, show of hands on the Zoom, because that's who I can see right now on the screen, love to edit videos? Not so much. Not so many hands come up. I'll put my hand up because I do enjoy it. I do enjoy it. I find that it is a It's a creative outlet for me, but I also am the first to admit it's the bottleneck of the whole endeavor. You know, we all want to grow our businesses, we all want to build our audiences, we all want to generate leads, and you can absolutely do that with video. But editing videos is a, is a skill set that you need to develop. I'm a self-taught editor, my shirt, myself. But it took me a long time to really become what I would call proficient at doing it. Is it impossible? No, I am proof of that because I came from the world of TV broadcasting where I certainly knew what I was doing on air, but behind the scenes, not so much. Really, a lot of what I had to learn, it took me years to figure out processes and find my own style and discover my favorite video editing apps and, and how to edit on a phone. And now I can do it pretty well. I'm very proficient at it, but it's taken me years to develop that. So, not to say it's impossible, but often the editing is the part that's the bottleneck of the whole process. So, people say, well, how do I get started with video? I want to generate leads. I want to do what you do, Sheryl. I want to get 8,000 subscribers in 90 days. I want to have a video with 700 and, you know, some odd thousand subscribers, or I want to get 32,000 views on my videos, whatever that thing is. You have to walk before you run. And I have to admit, I feel like I have in some ways maybe done a bit of a disservice to people over the years by, by, uh, showing you that, that editing is a place where you can start. It can be the case, and I have had clients who've gone in and like taken my course and learned how to make videos and gone out there and done it, but it's more challenging to do that when you haven't done a fair number of live streams to begin with. So today I really want to talk about consistency and the importance of that as it pertains to growing your audience and generating leads. And it does tie into live streaming. So show of hands on the screen, how many have done a live stream before, whether it's Facebook, Brett, Facebook, Instagram? If you have LinkedIn Live, I just got it today. I'm so excited. If you have LinkedIn Live, yay. Periscope would be another one. Some people have access to live on YouTube depending on how many subscribers you have. So, I only saw one hand go up on the screen. Rose, have you gone live? You have not yet. Okay. Susan, two Susans on the line. No. Okay. So, here's why I think live streaming is really, really key. Not only does it curtail the necessity for editing, which again, like I said, is the bottleneck of the whole process. Typically, it also does another really key important thing for you to be more successful in growing your business online, and that is clarity of your message. When you livestream, it is forcing you to speak in real time to real people in the moment and express yourself. And it's through the process of expressing yourself that your ideas become more clear. Your words are being put out into the world and it's becoming— it's taking on a life of its own. It's becoming something real. It's taking it from your head and putting it out there so that it actually becomes something tangible. And through that process, it becomes more and more clear as you do it. Your first live stream, I will be the first to say, is probably not going to be very good. Are you OK with that? Rose? Rose is like, yeah, Susan's like, yeah, it's fine. I'm glad to hear you say that, because that is one of the hurdles with live streaming. And when people say, well, how do I get started with video? I said, you know what? You should be live streaming. And then they go, really? Like, you don't think I should be doing videos that are recorded first? No, I actually believe you should be live streaming first and getting your hands in there and getting dirty in there and figuring that stuff out and really getting into the consistency of sharing your message and speaking it out loud and making it real and building your audience and sharing your ideas so that you gain that sense of clarity and then take what you've learned the intelligence that you gain from your audience, and then look at, OK, now how can I take this to the next level? How could I learn how to edit if that's what I want to do? How do I need to do that? It could be through a course. It could be mine or somebody else's. Learn how to edit and off you go, right, to the recorded videos. That does give you more control because you can, you can control how many times you retake something. You can control how many times you record and stop and start. And that's why I think people tend to want to gravitate toward the recorded videos from the get-go, because there's more control over that. The prospect of doing live streaming can seem scary to a lot of people. How many of you feel a little bit— yeah, just a little bit nervous, apprehensive, and kind of like, ooh, I don't know if I like that, right? Perfectly natural, perfectly normal to feel that way because at the root of live streaming is something that a lot of people fear, and that is public speaking. Video, especially live streaming, is simply public speaking to an inanimate object, and public speaking to a camera is the most unnatural thing you could probably think of. This is just a little piece of equipment, and so there's nothing natural about that. And there are ways that you can not trick yourself but train yourself to not think of that inanimate object as a thing as much as it is a person. And that's the key. That's really the foundation of where I come from professionally. As a broadcaster. I got really good at that, and so did my colleagues, and so did, you know, so do all the other people in this profession. They don't look at the camera as a camera. That's the big secret. They don't look at the camera as a camera. They don't look at it as a piece of equipment or as an object. They picture that lens as one person, one singular person. Not everyone. It's not, "Hi everybody. Hi all, everybody." It's one singular person. So even though right now I'm doing this Zoom record— I'm doing this live Zoom, rather, meeting, and I'm broadcasting it to really potentially thousands of people who will see this in the course of probably the next, you know, week or so. Likely thousands of people will see this in the course of the next week as this content now will live on my YouTube channel, will live on my Facebook page, on my Facebook group, on Periscope, and now on LinkedIn, and has the potential to reach thousands of people. But despite that, in my own head right now, in this very, very moment, I am not thinking of thousands of people. I am thinking of one singular person. And in the marketing world, we would call that my ideal client avatar. For lack of a better term, it's your ideal client, right? It's who is that one person. Now, I can see you, Brett. I can see you, Susan, Susan, and Rose on the screen right now, peripherally underneath where my eyeline is, because I'm looking at the lens right now.. But if I gaze down, I can see you all in the boxes on the Zoom meeting. I could, if I wanted to, really just look at the lens right now and think, OK, that's Rose, that's Rose, that's Rose. OK. And I'm in my mind, I'm thinking I'm just talking to Rose right now. And that's something that you can do, too. You should be thinking of it as one person. It doesn't matter if it's Rose or Brett. You could choose whoever your ideal client might be. Who is it that you envision? It can be a fictitious person, but you want it to be an ideal client type person. So, live streaming is unnatural and you have every reason to feel a bit apprehensive and nervous and maybe even unwilling in the early stages. But this is where I really want to impart to you the ROI, the return on investment of live streaming. And I do have— and I'm going somewhere with this, so stick with me. There's an opportunity that I think you'll be excited about, I hope. The ROI of video is tied to the value of having someone follow you, become a fan, become a follower, the value of new leads in your business, the value of someone who could reach out and listen, not even, not even necessarily become your client, but what if the audience that has yet to become your audience, audience in waiting we'll call it, what if it's more just from the perspective of them connecting you to someone that you should know? What if your audience is someone that could connect you to a show host, a podcast host who you would be a perfect guest on their show, right? So sometimes I think we think of the audience as being like client, clients, and that can be— that can absolutely be the case. Could be like all clients all the time, but we need to expand our definition of what an audience really can be and what the ROI of an audience is to us. I have had many— I have lots and lots of people in my audience who have never become clients officially. But I have also had many, many people in my audience, and despite it might not be a good fit for us at this moment in time to be client and have that client-coach or consultant relationship, but they will connect. They'll say, you know what, Cheryl, you should connect with— I know so-and-so, and she has a podcast that reaches 50,000 people. I'm going to send an e-introduction to you because I like you and I like what you do for people. We're not— we don't have a client-consultant relationship. But it's who they know. So, sometimes I think we have to think about and expand— Susan, I see you nodding your head— like, we have to expand our definition of the audience and what that means to us. Sometimes people get really— again, a lot of you, you all said pretty much without exception that you're a little bit apprehensive and nervous about doing live streams. So, what's the ROI? What is the return on investment of facing that fear and doing it despite not feeling comfortable? There's nothing natural about this. It's a learned skill, and you have to find the courage to do it and be committed to doing it, and that's how you gain the confidence over time. Listen, videos— I've said this before, but like, videos don't fall from the sky. They don't. If you see a return on investment of your effort— and the beautiful thing about live streaming is that it is free. Right? Ah, hallelujah, right? Susan's going, it's true, right? You have apps on your phone, you all have a smartphone, it's all in the palm of your hand. What is the thing that's getting in your way? It's fear. It's just fear, that's it. All right, it's just fear. So, um, I was thinking about this and I, and I have had a few conversations with a few of my mentors and, uh, people that have been helping me behind the scenes as well. Way back in, I think it was in 2017, I did something really, really fun for my Community, and I want to bring it back for 2020. I feel like it is the right time. I feel like I am ready to commit to doing this on your behalf because it will really move the needle for you. I am, in many ways, bringing this and bringing this back to the surface in this moment, like really making these decisions like right now. In 2017, I did a thing called a 30-day challenge. And I had a lot of people join me for the 30-day challenge. And what we did— and it's been a few years now, and I can't remember exactly what we did every single day of the 30 days, but the premise of it was to do videos, right? To put yourself out there and do a video every day. And I believe at that time we had done it through a Facebook group. But in any case, what I would like to I want to bring this back again. I want to bring it back for 2020. I have it, even at one point I did a 7-day video challenge, but I feel like 30 days, there's something magical about 30 days. 30 days is long enough of a period of time to really cement it into the fiber of your being as a habit. And 30 days is also a decent length of time in which to really gain that intelligence, that I'm talking about from your audience and to learn from them what it is that they need. 7 days, you can still do it. I think you still get some benefit from doing a challenge over 7 days. Susan, I think you did it. I can't remember who— yeah, you did the 7-day video challenge and it was good. It's perfectly good. I mean, I would give questions and people would answer and that would be awesome. But I want to bring back the 30-day video challenge. I want to bring it back because I feel like You might be very surprised at the results you could get in 30 days if you were to commit to it, find the courage to do it, thinking about the ROI. It's like, okay, well, if I do this, if I just dig in— and it only takes minutes a day. I'm not talking about doing massively long live streams that are 30 minutes each and you have to do a bunch of planning and create all this. No. I'm just talking about going live every day for 30 consecutive days. And I'm going to put myself through it too, right along with you. And doing it for 30 consecutive days and keep track of at the end, like, well, you know, we're going to have it like, take, take account of where you are at the beginning and then take account of the results at the end in terms of the video views, the impressions, the connections you made. And the like. I feel like this is the time to do it. There's no doubt we're at a point in history where it's very weird out there. This is a weird, weird time in the world, and we as entrepreneurs and coaches, consultants, speakers, authors, you know, as small business owners, I feel like more than ever we really have to start figuring out how to get our businesses humming and singing and going in the positive direction because nobody else is coming to our aid. Like, let's just do— let's, let's figure it out. Let's work on ourselves and, and start doing the actions that are actually going to be moving the needle. This is specific to building your audience. This is specific to gaining the intelligence from your community and figuring out what are their challenges and frustrations, which ultimately ultimately informs a lot of things. It informs possibly the products you create. It informs the content that you make, the ebook, the lead, lead magnet if you go in that direction. It informs your offers. It informs maybe events that you'll do in the future for them. So nothing bad can come from it. Nothing bad can come from live streaming consistently for minutes a day for 30 consecutive days. Susan says, "I'm in." Bless your heart. I hope you'll be in. And I was thinking about how am I going to do— where are we going to do this? I have— and for those of you watching in the Facebook group community right now, the Cashing on Camera Facebook group, which we have 658 members now, which is great. My thought was, let's do it there. I'd like to conduct this through the Facebook group, the Caching on Camera Facebook group. So if you are interested and you want to take part in this, I don't have any fancy landing pages and all of that set up yet because literally this is coming to me like almost from my soul. This is coming from my heart, and I'm gonna figure out all the technical stuff after. All I'm really trying to figure out right now is who's in. Are you in? Susan says she's in. So I want you to go to the Facebook group, Cashing on Camera, and just type. I'm going to ask my assistant to go in and take a look through anybody and everybody who says I'm in. So use I'm in and just go in the group and go I'm in, I'm in, I'm in. If you're in and you want to join, you know, 30 days with me, I'm not sure when it's going to start, but just type in the group, I'm in. We will take account, we'll take, you know, a list, and then we'll build the landing page and get the proper registration and all of that set up and all the prompts that will come from that. It's absolutely free. I have no intention to, to charge for it right now. Um, I may in the future, but not right now because I just want to get this off the ground. So if you're interested to do it, um, just type I'm in in the Facebook group Caching on Camera. And let's, you know, let's do this. Let's just get 30 days of consistent live streaming going. And I want to see the results that you get. That will help me to turn this into something if I see fit. You know, if I see fit that this is something that really could help a lot more people, then maybe that's when I'll start to charge for it. But I would love to do that for you as part of my community and frankly, as a way of saying thank you. You know, thank you for being here every week. Thank you for being part of the group. Thank you for, um, you know, a lot of you say good things about me to other people or recommend me and offer referrals. And, and if this is something that I can do to support you, I'm happy to do that. So I want to open it up to questions right now. I can see you on the, on Zoom right now. I can see the questions. So let me just go through and make sure I'm answering anything Yeah, so Susan, I know you said you don't— you don't know how to edit. Editing is a bottleneck, there's no question about that. Yeah, stream of consciousness. Yeah, that's right. Yeah, there is a fear of looking foolish. I think that that's a perfectly normal response. Now, people don't want to look stupid, they want to look professional, they want to look like they've been doing this a while, that this isn't their first rodeo. But at the same time, I think there's a— there's a problem in that If that's holding you back from accomplishing the building of the audiences, which is an essential function of what you need to do, then you have to re-examine that and go, is it worth it for me to maybe look foolish or whatever word you want to describe that as? Is it worth it for me to look less than professional in my very first live stream just so that I can get going, so that I even have opened up the opportunity to build this audience? Would that be worth it? Would it be worth it to look quote unquote stupid in your own mind. Most people don't see you as looking stupid. It's only in your own head. Is it worth it to do that first live stream and have it not go perfectly the first time and open up a whole world of opportunity to generate thousands of dollars with the business? My answer to that would be yes. Yes, it is worth it. You have to make that decision. So, um, Actually, Rose, um, what are we going to do, ask questions? No, you know what, I, I think what I'm going to do is I'll give the directions in the group when it gets to the point where I'm— we're going to start, and I'll give directions. I think what I envision for this is for you to get on a live stream every day and, and be committed to teaching something every day. One quick little thing, doesn't have to be a long live stream. I'm not talking about doing 30-minute epic trainings or anything, but it's more about the process and the consistency that I'm after. I think it's the consistency piece that would help and benefit you the most. To commit to doing a livestream once every day for 30 consecutive days, even if they're short, builds that muscle. It builds that, that commitment muscle. And so, it could be teaching a tip or a strategy or tactic, or, oh, I just read something cool in a book, or, you know, oh, I had this idea, or whatever whatever the thing may be that you want to teach. And I'll give, I'll give some more parameters around it, but that's how I see it going. And also, you choose what platform you want to go live on. You choose. You want to go live on Facebook, on Instagram, on whatever platform you have at your avail. Yeah, and Susan says it took me ages to get over fear of public speaking. Perfectly normal, perfectly natural. Rose, we can talk about that. I know that you're in another program. We can talk about that. Okay, great. So, um, so, so like I said, go into the— I think I have to— let me just make sure that for those of you who are— let me find it here. Copy. I'm just putting the link those of you in Zoom, you're seeing this, but I'll post this link in the, um, in the groups that you're watching from. If you're on LinkedIn, if you're on Facebook, I'll come in, I'll come back in and post this in the chat and in the comments so that you can go to the Facebook group and just type "I'm in." So type "I'm in" in the Facebook Caching on Camera group, and I will have my assistant put together a list. And let's bring together a group of people who want to start generating those leads, who want to start growing that audience using the most available and free format available, which is live streaming. I want to guide you and help you to build up, build that muscle, build that consistency, form a new habit possibly, and get results. And I think you'll be pleasantly surprised by the end. You're going to get to the end of 30 Days and go, oh wow, I didn't realize that I could I'm grateful that I do that or that I reached that many people or I got that many views. Hmm, interesting. And my hope is that at the end of that 30 days, you might look at that and go, oh, now I see the ROI. Now I get— I see now where the return on investment of my effort is. It's in exposure and visibility and being known by people who might previously have never heard of you before, and there's huge value in that. And I could sit here and teach you how to edit videos, and I have, you know, I've taught the little tips and tricks and on my own YouTube channel, but editing is a bit of a challenge, you know, admittedly. And this eliminates the need for editing. This just is live and in the moment. And it might be contrary to what you'd think I would have said had you asked me, where should I start? Most people go, you really— we start with live streaming? Yes, we do. Yes, we do. And that is— I did that for the entire— that almost all of 2019, I just— that was my core content. I did live streaming and I gained, I think I was like 39,000 video views, I think, just going live every week on Facebook alone. So I think that this will— this will be something that can help you. In many ways, in my heart right now, I feel like, oh, what have I just bitten off? Have I bitten off more than I can chew? But I'm prepared to do it. I'm going to do it. I've put it out there now. It's real, right? It's live. And this is exactly what you're going to experience as you do your live streams for 30 consecutive days. You put stuff out there, and now in many ways it keeps you accountable. It's like, oh, okay, I just put it out there for all of you to hear. I can't take it back now. It's out there for thousands of you to hear. It's something real now. It's a tangible thing. So now I'm going to follow through. Any final questions for those of you on Zoom? I will come back into the comments and read your comments. If you're watching on Facebook, in the group, on the page, LinkedIn Live, welcome. This is my first LinkedIn Live video, so I'm excited about that. Periscope and YouTube all watching simultaneously. I am using Restream.io to do that today. So if you have any questions about that, I'm always happy to answer. I'm going to put the link for Restream in the chat as well. And if you're interested to learn more about multi-streaming and how I'm actually able to do one live stream to many, that's, that's the tool that I use. Okay, Rose, your question is you record your live stream every week and keep it. So here's what's beautiful about live streaming. When you go live on a platform of your choice, and once you finish that live stream— so it's happening in real time— but once you hit end and you stop that live stream, that content now exists on that channel unless you go back. The only way that it would go away is if you went back after and deleted it. Like deleted the post. So I don't have to necessarily record this live stream, you see. I'm not recording this one really right now. I'm, I'm streaming this out using Restream, mind you, but I could also just do a Zoom and broadcast it out to my Facebook group if I wanted to. But once I end this, it lives on that page, it lives on that platform. So now it it eliminates the need to have to record it here and download it and upload it and, and things like that. Um, does that make sense, Rose? Maybe unmute yourself and ask. Go ahead. Um, oh, so you're muted right now. There you go, Rose. So ask your question. Yeah, go ahead.
Um, so is that— does it save it on all the platforms? You use 4 or 5 platforms because of the Restream. Will it save that on all of the platforms?
Oh, cool. Yep, yep. So, um, and you can come back and— so I'm doing this right now on Zoom, uh, and you could go back after I finish this broadcast and go on my LinkedIn page, my Periscope, YouTube, a Facebook group and page, and you'll see this broadcast on all of those platforms. And I only had to do one stream to put it out there. I am using the Restream tool to do that because that's called multi-streaming. You don't have to necessarily use a tool like Restream, but you could. You could even through the challenge that I'm proposing that you join. If you wanted to, you could sign up for Restream. Why not? You could sign up for Restream and say, okay, I'm going to do your challenge, Cheryl. I, you know, I'm gonna, I'm gonna raise you, uh, I'm gonna do your 30-day livestream challenge. I'm gonna sign up for Restream and I'm gonna do my one livestream to all these platforms at the same time. That would be an interesting thing. That would be a little bit more advanced, but you could definitely do that if you were willing. Yeah, that's interesting. Never thought of that. Uh, Rose, okay, so could you switch it up and stay on one platform? Yeah, you know what, listen, I feel like the 30-day video livestream challenge would be pick whatever platform you want. I think it would be easier to, to gauge the growth by doing it on one platform consistently for the 30 days. Let's say 30 days on Instagram Live, 30 days on Facebook, 30 days on Periscope, or whatever it was, because it would be like comparing apples to apples over the course of the 30 days. Having said that, it's entirely— it's your audience. You can grow it however you want to grow it. So I would say it'd be fine. My, my, my core goal with this challenge is that you go— that you're consistent and that you don't miss a day. That would be more important to me than doing it all on one platform. Brett says, I have a business Facebook page. Yes. Should I stream from it or from my personal profile? From your page. Brett, I would recommend. And this is contrary to what might feel like what you should do, because you're likely to get more engagement on your profile. I know that sounds weird, but when you go live on your profile— and I do too— if I go live on my profile, I do, I get exponentially more engagement, especially live, than I do on my page. But the problem is, from a business perspective, Your Facebook page is like your, your Facebook business page is your brand building page. Personal should be personal, business should be business. This is a function of business that we're talking about, so in that, for that reason, I believe you should do it from your page. Does it need to be only one platform? Okay, or several? Can I have answered that? Um, okay. So is this stream to be live to everyone or just into the group? Ah, well, no, I want it to be to, to your community. I want it to be to your community because part of this, I believe, is the advantages that you get to build this muscle to the benefit of growing your audience. If that makes sense, Brett, does that make sense? Like, I really want this to be something for you. You know, if— I mean, yeah, I guess we could build it as, oh, come on, you know, go live on my group and, and talk to the 658 people of us, you know, in the group. But I want this to be something that's advantageous for your business and that you gain some intelligence from talking to your audience. So I'm going to say choose your own platform, Facebook page as an example, and go live on it for 30 consecutive days. So will you be able to see it then? I could if you post the link to it in the group. Okay. Yeah. I, you know, here's the thing. It depends on how many of you write, I'm in. If, if I get 100 people who say I'm in and I'm in for the 30-day live challenge, it would be really challenging for me and I probably would have to charge something in order to go back and be able to, you know, give advice and analyze. So I think for the purpose of this challenge, it's more of a case of I'll give the framework, I'll give you some tips, I'll give you the encouragement and the motivation and inspiration you need to do it, but it's really up to you to make this what, what you, what it should be to, to be advantageous to you. I think in the future, Brett, this might be something I could look at, is to say Hey, do I make this something I charge for? And maybe we build in that sense of, or, you know, I could review your live stream, or I could give you some advice or feedback or something like that. That's not really my intent right at this moment. It's more just to get, like, let's just get going. Okay. All right. So, okay, I think I've, uh, yeah. So Susan, I know you did the 7 days. The 7-Day Video Challenge, and it was good. But even you had written here that 7 days you didn't feel was long enough. So I'm glad that you feel that way, and I feel that way too. I think that the 30 days will be a good length of time. It's a commitment. It's not going to be easy necessarily, and I will warn you that things are going to come up. You know, things are going to come up, and you're going to be like, ah, you know, it sounds— and it only needs to be minutes a day, but there are things that are going to come up. For me too, um, and I'm gonna barrel through it and I'm gonna be like, I have to do my live stream. It doesn't matter if it's 3 minutes long, I'm gonna get it done. And that's the type of commitment— again, back to commitment— that you need to have in order for this to work. Uh, Susan says maybe we can share briefly on Wednesdays. Yeah, absolutely. Okay, so I hope that— uh, go ahead, Rose.
Okay, so you're doing a live stream now and we're asking you questions in the chat, and so is that something that other people, when we do live stream, would be doing too?
It depends what platform you're using. Yes. Okay, so right now I'm using Zoom as my main— this is where I'm broadcasting from right in this moment, and I can see the chat and I can see you in the screen on the box If you decide that you want to go live on Facebook and that's going to be your platform for 30 days that you're going to go live on, it won't be a chat, it'll be comments below the post, not a chat like this is. So it depends on the platform.
So then you, like, you're answering this, so a person on Facebook would answer The comments?
Yes. Okay. Yeah, yeah. And depending on how this goes, you know, I might put a cap on this, on this 30-day challenge, this first round out, because, you know, I suspect that there could be quite a few questions about it as we go through and some challenges that you might face. So these are just the things that are going through my mind right now as I almost pretty much make, you know, this up on the spot or create this on the spot, but it's something that I've just really been thinking about in the last 24 hours. So I am committed to doing a round of this and helping you because I really feel like, and just from purely from a selfish perspective, it's been challenging for me to, as much as I'm a cheerleader and I'm like, yay, video, and you know, It's challenging because video is an aspirational thing. People want to do videos, but there's a lot of fear around it. And it's been one of the things that I have faced as a video expert to encourage and inspire, and I can do that, and I have done that, but still there's that, that bit of fear that's still there. And this is my response to that. This is my way of saying, what could I do as a video expert, as a video coach and consultant? What can I do to help better support people to really truly get some results already? And I thought about that, and I actually was consulting with some of my, my friends and colleagues too, and I said, it's live streaming. It is live streaming. It's got to be. That's the fastest, easiest way for people to get results. So why don't I support them to do that? And, um, and I'm prepared to do that. So go into the Facebook group, type I'm in, and I'll go back and take a look, and, and we'll take a count of who's all in., and we'll get started. I don't know exactly when, but just watch. I'll post it in the group and, and just keep an eye on that. What I would ask you to do as homework as you prepare for the 30-day livestream challenge is to make a list of things you can teach. Make a list, little tips and tricks and strategies. Think about from a, from a service standpoint. From a teaching standpoint. And they don't have to be grand things. This doesn't have to be— these are not mini courses that you're creating. It could be one singular tip. So Susan, it could be, I like, you know, here's the brush to use to do this type of stroke on the canvas. Done. Like, it doesn't have to be epic, you know. It doesn't have to be epic because that's not the point here, is to get you into a consistent pattern and help you to engage with some people, get a little bit of feedback, and help boost your confidence and gain maybe a little bit of intelligence from the people in your audience. But it's building that muscle that I'm most concerned with at this point. Are there any questions before we end today's live stream? Okay, are you excited? Who's excited? Put a show of hands on the screen if you are. Okay, all right, okay, hearts and hands. Okay, good, good. Well, I'm excited to, to be able to guide you through this process and watch for some information on the Facebook group. And we'll kind of get that going in the next few days, likely. We'll just kind of give this a bit of room to breathe since this is going out to multiple platforms and give everyone an opportunity to come in and say, I'm in. And then we'll make a list and we'll just start doing it. I'm excited to be your guide through the process. Thank you so much for being here today. And I can't wait to see you in the Facebook group, uh, for the 30— we should come up with a name. If you have any original names, please help me post it in the group. I'd be curious to know what you think we should call this. But, um, happy to embark on this journey with you, and I'm going to do it with— right along with you. I, I really could use a little bit of a, of a challenge myself right now, so I'm going to be joining the challenge right along with you. Thanks so much for being here, and I can't wait to talk to you soon in the Facebook group. Bye for now.
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