How To Create And Edit Memoji Videos For TikTok And Instagram

A video strategist shows how to create Memoji videos for TikTok and Instagram using Apple's Clips app, then edit them in VideoShop or InShot. Learn to resize for different platforms, add filters and music, and export directly to social media or save to your camera roll.
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Hey, do you want to create more engaging videos on TikTok and Instagram? You're in the right place. I'm a video strategist and I help entrepreneurs, coaches, consultants, speakers, and authors to increase their authority and income with video. Having said that, you want to make sure that you're using these types of videos sparingly, especially if you're trying to build authority. It's great to add a a little bit of personality, but just be careful that you don't use it too much. You don't want all of your videos to be memojis. Having said that, let me show you how to create them. It's really fun. So in order to make this work, you need to have a Memoji, and if you don't already have one, I will link to a video from Apple Support. It's a 2.5-minute video that shows you how to create your Memoji, so I'm going to link to that in the cards. And you can go back after you watch this video and go through their step-by-step process to make your Memoji. So I will go under the assumption that you already have your Memoji created. So once it's created, the next thing that you're going to need is the Clips app by Apple. So go to your App Store if you're on an iOS device and download the Clips app. Once you've downloaded the Clips app, you're going to go in and open that up. And here's the real me this time. You will see as you toggle over on the menu to the Animoji button, your Animojis, once they've been created, will show up at the bottom. I've created a few different versions of mine, one with a hat, one with a toque. I'm Canadian after all, so I'm going to need this one in the wintertime. And this is different hairstyles, but this is the one that we're going to use today. Once your Animoji is chosen, what you'll do is just tap on the little X, and now you're ready to go. Just like any video that you would record on your Clips app, you press that red button down and hold it to record the clip. Uh, if you don't see your Animoji on the screen, what you can do is click on the little star icon, and that will bring you to the same place. So there's really two ways of getting there. At this point, what you'll do is you'll tap on the red button. You can see that the counter has started at the top and you just go ahead and record the section that you want to record. Once you're happy with the clip you've recorded, you are going to press on the square with the arrow sticking up at the bottom right-hand side and you'll click that and then go to— you have two options. You can save the video to your camera roll. Which is one option, or you can go in and click on the TikTok app button that should appear if you already have a TikTok account. So one or the other is fine. In my case, I did use the TikTok app, and once that video shares to the TikTok app, you will go through the process of uploading your video just as you would any other TikTok video. Another option is to export your video directly to Instagram, and the same thing will happen. It will take your video over to Instagram, and you will just proceed as you would any other type of post. Here's an advanced tip: if you take your video, your Memoji video, and upload it to TikTok, once you are Publishing that video on TikTok, there is an option to then share that video to your Instagram stories or to your Instagram feed, so long as you have it set up that way through the settings on your TikTok app. So that's a little bit of an advanced feature that you can use as well. So now let's take it to the next level. I'm going to open the VideoShop app, click on the plus sign on the top right-hand side, and click import clip, and I'll import the segment that we recorded in the Clips app. Once I have it in the VideoShop editor, I can do a lot of different things with it. Let me show you some of my favorite things. One thing you'll want to look at is the resizing tool. You can resize the frame. You can change the background as well, but let's talk about resizing the frame. You can choose this, uh, to be 9 by 16, which is Actually, actually the same dimensions as with an Instagram Stories post and TikTok. They're the same dimensions. You can also choose the 1:1 or square dimensions for an Instagram feed post. There is also a 4:5. I rarely use this one, if ever. I really like the square version mostly, but for the purpose of this video, let's use the 9:16, which is the TikTok and Instagram Stories format. Click on the checkmark, and now you have the correct dimensions for that particular video. If I go to background, now I can choose if I want the background to be red or orange or tangerine. Let's just keep it on, uh, sort of a gold color. And I can also now trim the clip if I wanted to. If there was a part in the middle that I wanted to cut out, I could use the cut function. I could also use the split function. So there is a lot you can do with the clip once you get it into this editor. If I wanted to, I could also add different filters. So if I wanted to make the video look a little bit different, maybe I wanted it to be black and white, that's kind of a cool effect. I could do something like that. I could also go in here and add in with the Impose feature. This is a pro feature for those who upgrade to the pro version. But let me just use an example of a photo. Let's just choose one of my thumbnails here. If you had an image that you wanted to superimpose on top of the video, you could do something like that, and then you can change the duration for how long that particular image appears on the screen. I could also do— let me just highlight the clip again— I can also add stickers, a variety of different GIFs, variety of different stickers, and different emojis if I wanted to add those onto the screen, whatever the case may be. Let's use this one. Say done. And now I could add that on and I can move that somewhere else. Now keep in mind that with any of these different features and elements that you add onto your video, You also have a lot of this functionality within TikTok itself. So you can decide where and how you want to use these elements. There's also a speed function. So if you wanted to speed up the speed of the clip and make it go faster, it's adjusting the speed. And now you'll see that it's in fast, kind of a sped up motion. So there's a lot you can do. You can even do voiceovers. So if you recorded the original clip in the Clips app without narration, with no voice, it was muted, or you exported it as a muted video, you could come in here and add narration on top of that. So there's lots that you can do inside this particular app. You can add text as well. Double tap that, change the style, change the color to whatever you want. Let me put some words here so you can see. Test. Let me choose something that's brighter, and then I can also make this different, different fonts, different typeface if I want to. So once you're happy with your video, you can click on the export button at the top right-hand side, and you can either save this to your, to your camera roll and upload it to the app the long way around by going back into your camera roll, uploading it through the app, or just go directly to the app, which appears in the menu here. You can see the Instagram icon and the TikTok icon, at which point you would just carry on with the posting and publishing of your video as per normal. So now let's do the same thing with the InShot app, which is another app that I love. I'm going to click on video, click on new. I'm going to import our clip from the Clips app. And the same is true here. You can see that we've got different resizing options. We have the 1:1 for Instagram. We also have the 9:16 for TikTok and/or Instagram stories, exactly the same thing. And you can see here the background, same idea. You can, uh, customize the background to whatever you want. You can even do sort of a blurry action if you wanted to do something like that, but let's just choose the pink. And you can even do gradients, which is pretty cool. So lots you can do with the background, and it pretty much has a lot of the same functionality with the trimming, with the splitting, the cutting. You also have the ability to add text if you wanted to, different types of fonts and typeface within the InShot app, and also stickers. I like the stickers, especially the social media icons. They're pretty cool, and you can add those in. Unfortunately, I did not find a TikTok icon. There is an Instagram one, but maybe they'll be adding one for TikTok by the time— maybe if you watch this at a later time, who knows if they'll add one in. And you can then take this and you can make this last as long as you'd like over the length of the clip. You can also add stickers, we talked about that, text. And one of the things I love about the InShot app is the music. The music beds are more modern than some or all of the other video editing apps that I've found. So let's say you wanted to use this one. Now, keep in mind that with TikTok, if your video is going to go on TikTok, music is a real big part. The sounds are pretty much the foundation of TikTok. So I would say if you're going to use a video editing app for your, for your video, you might not want to use the music beds and opt to use the sounds that are through the TikTok app itself, since that's really the foundation and really the beauty of it. And kind of the magic of TikTok. But maybe if you're doing an Instagram Stories video, you might want to add the music in this case. There's lots of things you can do. You have the speed function. We've got all kinds of different, different functions that you can use within this, but I'd say my favorite ones are the, the music bed, the stickers, the text, the, the canvassing as well, and the backgrounds are really cool. When you're happy with your video that you've edited in InShot, same is true. This time you're going to go save, and it's going to save this video to your camera roll, at which point you will open up the app in question, whether it's TikTok or Instagram, and then carry out the, the publishing of the video as you would any normal post. You can see now it's saved to my camera roll. What also now appears are the icons to save, or to rather share it to Instagram directly, which you can do in this case to your story or to your feed. But notice that there was no functionality to go directly to TikTok, at least not as of the publishing of this video. Now that you know how to create and edit your Memoji videos, it's time to go ahead and create your Memoji if you don't already have one, and also watch these other Instagram-related tutorials on my channel. I'll see you there.
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