Sheryl Plouffe explains why camera placement matters in business videos. Position it at eye level, directly facing the speaker. Avoid extreme high or low angles that make viewers stare up at noses or down at foreheads.
Here's a quick tip to improve your business and marketing videos today. My name is Sheryl Plouffe. I am a video strategist. One of the things I see a lot of people do is they position their cameras in the wrong place. I see this a lot, which is way too high, and I also see this way too much. We don't want to be looking up someone's nose, right? So what you want to do is position your camera pretty much straight on with your eyeline. You can go a little high or a little low, but you don't want to exaggerate those movements. In those positions. If you do just that one thing, you will improve the quality of your business and marketing videos.
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