Choose categories and add 15–20 services Google Business (She's Got Assets Podcast w/ Trevor Mauch)

Second mistake is, um, is people don't choose enough categories. So you have a chance to choose like a business category, and usually ours is going to be something like local business or real estate consultant or something, right? Because there isn't one for house flipper as a primary category, but real estate consultant or property manager— if you're a property manager, there is a primary one for property manager. Choose that one as your primary, but always choose the secondary. Because the more we add on, the more reach it gives our Google Business Profile. So there is a secondary that is related to cash home buyers and stuff like that, or whatever yours is. So I always choose a primary or secondary location and— or, um, um, service or a category. And then I would add up to 20 or so services. And so a lot of people literally just add one. They go, we're an HVAC repair, or we buy houses, add 20. And same thing, you can use one of our tools that helps you do this, or just go to GPT and explain what you're doing and say, hey, here's my Google Business Profile, can you come up with 15 to 20 services that I should add to this? Because as you add those services, that helps broaden out your reach in your bro— your business profile, and you're going to get shown in more places. If you drive reviews, match up your name, address, phone number across your website and social profiles and Google Business. You do a primary, secondary category and 15 to 20 services. If all you do is that, you're going to be ahead of 80 to 90% of all people in Google Business. Then that last bit of optimization is actually filling everything else.