Taryn Williams built her talent-booking business by personally solving problems for clients and models, from arranging Ubers to picking up stranded talent. She earned trust by acting as an extension of her clients' teams and doing anything she asked of others herself.
Chapters
clients could come to us and say, oh my God, I've stuffed up. I got the dates wrong on this thing. I need you to help me out. I've got a shoot tomorrow morning at 7. Like, on it. I got you. We'll solve this together. And so for them, it felt like we were an extension of their team. And they just so appreciated that. And so I think talent saw that I was, I was putting my absolute back into this business and there was nothing that I would ask them to do that I wouldn't do myself. And, you know, I remember in the early days, like there would be times where a model would call me and be like, oh my God, like my car's broken down, I'm on the way to this job. And I'd be like, I got you, like, I'm booking you an Uber, or I'll come pick you up myself. We're going to get this sorted. Like, it was just, um, I was obviously young, I was full of hustle, I was full of energy, and it just felt like there was nothing that we couldn't solve with good people and the right attitude. And it really did, it all came together.