SC Pictures | Sara Lee | Back To School :15 | Director Stewart Cohen
20 Dec 2024 · 0 min

0:26
A 15‑second Sara Lee back‑to‑school commercial script narrated by a single voice (Speaker A). The voice quickly runs through typical first‑day moments—making a PB&J, dropping off at school, lunchbox, a math test, recess, meeting a new friend, grabbing a snack, and returning home—culminating in the brand’s call‑to‑action, “Give a little Sara Lee love.” The piece is designed to evoke everyday school experiences and associate Sara Lee products with the warmth and support of those moments.










