Stewart CohenDirector/DP/Photographer, Stewart Cohen Pictures · Director/DP/Photographer @ Stewart Cohen Pictures | Film Production

SC Pictures | Tandem | Supposed To :60 | Director Stewart Cohen

19 Apr 2022 · 1 min

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1:11

The content is a short commercial script for Tandem Diabetes Care’s t:slim X2 insulin pump. Multiple speakers voice common negative expectations associated with type 1 diabetes—exhaustion, constant distraction, sleepless nights, and life disruption. The narrative then pivots to a positive message, inviting listeners to join a community that rejects those expectations by using the t:slim X2 pump. The pump’s predictive algorithms are highlighted as being able to forecast glucose levels 30 minutes ahead and automatically adjust insulin dosing, eliminating daily injections and finger‑sticks and reducing night‑time awakenings. The script ends with a tagline emphasizing that diabetes management with the t:slim X2 is “positively different.”

They say type 1 diabetes is supposed to be exhausting.
They say type 1 diabetes is supposed to be a constant distraction.
They say type 1 diabetes is supposed to keep me up at night.
Join a thriving community of people who stopped listening to what type 1 diabetes is supposed to be and started living the life they want with the T:slim X2 insulin pump from Tandem Diabetes Care. Using predictive algorithms, the t:slim X2 pump can anticipate glucose levels 30 minutes in advance and automatically adjust dosing. That means no more daily injections, no more finger sticks, and fewer sleepless nights. The t:slim X2 insulin pump. Diabetes management that's positively different.
Living with type 1 diabetes is supposed to disrupt everything about my life. Supposed to.