Kyle Fernandez explains how delaying conflict resolution keeps viewers watching. He uses his own example: "I almost gave up on YouTube last year." The trick is drawing from real struggles and stretching out the answer to build tension and curiosity.
This will get viewers to undoubtedly stick around for more of the video. Storytelling is one of the oldest, most effective psychological tools that we have. Humans are wired to seek resolution in stories. Every good story needs conflict, but you don't have to resolve it immediately. Remember, the more you could wait, the longer you get them to stick around. You could share your problem or challenge upfront. Example: I almost gave up on YouTube last year. Here's what changed everything. This creates tension, empathy, and curiosity, which translates in the viewer to staying to see how you solved it. Now keep that in mind whenever you're making scripts. If you could draw from real life experiences, translating it into your script by a story,
