Unlocking Your Competitive Edge: How to Thrive Amidst External Competition w/ Jake Thompson #shorts

And for me, the everyday is you versus you is really the core ethos of my brand. Compete every day because we so often get caught up in the idea that it's me versus you. And business is competitive, sports are competitive, life is competitive. And there's something to having external competition of knowing, hey, there's another business down the road that's doing similar stuff that we do. There's, you know, someone else I'm competing against. In a sports perspective, the problem I think we have is we don't use that outside competition as a way to level ourselves up, and instead we use it as a measuring stick for our own worth and confidence. And that's a really dangerous place to get in because you're putting a lot of things in your control to outside of your control and allowing someone else to determine your happiness, your confidence, your potential versus how am I showing up and improving on the very unique journey I'm on? That's kind of the core ethos I try to live by every day.