What Happens When You Change Your Content w/ Jason Resnick #shorts

My email list was really just helping other freelancers, developers and designers specifically. And when I said, hey, I'm shifting away from that business because my email list at the time, you know, it was small. Ish. It was like a thousand, two thousand people. I said, look, I'm not going to be. I don't. I'm not running a development business anymore. I'm going to be doing this thing. And if you'd want to come for the ride, great. If you don't, here's the unsubscribe link, right? And it is shocking, though, to see that, oh, not many people clicked it. And even though before I pressed send, I was like, okay, I'm gonna just tank the whole list. Everybody's gonna bail. But, yeah, I mean, people, that's the thing, right? You're building that relationship with someone on your email list. And so, you know, people are there for you. And if what you talk about is in any sort of realm of why they signed up for you in the first place, they're going to carry through. They're going to go along with you for the ride.