A platform that combines finance data with sales call recordings and CRM information to help teams forecast revenue. It ingests data from multiple systems, builds 36-month scenarios, and runs daily analyses on why deals win or lose.
We take a unique approach to growth planning. It's one workspace where both finance and go-to-market leaders share the same inputs. These are the finance-grade conversion stats, timing stats that you would need to properly forecast out revenue. But it is also the unstructured sales data, the call recordings that salespeople are having. So we integrate all of that in to get a true multifaceted look at pipeline and unknown pipeline. So that's where those marketing statistics come in and we assemble all those for you into 2 scenarios. You can create as many as you'd like. It's a 36-month rolling view. So that company I was describing that has 4 CRMs can manage all of these scenarios at a per-entity level, a per-segment level, and have them all roll up into one unified number that they call it Bull. To run the business, we've got dedicated agents that run daily doing things like evaluating why companies are winning and losing deals.
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