How Are You Maximizing Your Deal Of The Week?

Hey, it's Mark Podolski, the land geek with your favorite niche real estate website, www.thelandgeek.com. and on this week's roundtable, we have the usual suspects. We've got the technician, Eric Peterson. Eric, how are you?

I'm good. Good to be here.

I pictured you yesterday. Yesterday was Memorial Day weekend. Just grilling with the boys, your family, you know, because it's Tennessee. Lots of ribs, maybe some chicken, maybe some brisket. Was. It was my fantasy even close?

Only partially true. I'm not the barbecue master that Tate is, but, no, I was. I was out grilling some chicken for the family. For sure. We had a nice meal last night.

Nice, nice. We've got Do Buddy, the nightcap OG Scott Bossman. How are you?

I am great, Mark. How are you?

Good, good. My. My fantasy for you Memorial Day weekend was very simple. It was just cheese curds and beer, and you just gather the whole family around and just really, you know, that was it. That was all you served.

I mean, I'm going to add to the quality of your dream here. Not only did we have cheese curds and beer, but we grilled brats. And during the grilling of the brats, my sons and I were playing cornhole. So how much more Wisconsin can you.

Get that you okay? You are really giving the Wisconsin people a lot of love right now. So that's fantastic. By the way, I'm so hard up for sports right now that I was actually watching in St. Louis, where I'm from, a cornhole competition on ESPN with my wife. And, like, we randomly just picked, like, somebody we wanted to win based on just his looks or his name or something. It was really interesting. It was great. We got the terrorist hunter, the most feared woman in the country, Mimi Schmidt. Mimi, how are you?

I'm great. How are you?

Great. Great. So my fantasy for your Memorial Day weekend was basically you and the family really just having who messed with us List for the last week and flying your drones, maybe doing, like, a little drone competition. You know, your husband was on the grill with, you know, ribs and chicken, salmon. And the next thing you know, like, there's an explosion. And then they all sort of celebrated.

There were some fireworks. That's about as big as the explosion got, though. We just were on the porch. We have a little fire pit, grilled some steaks, had a little quinoa, some vegetables, corn on the cob. That's about it.

Nice. Nice. We got the Zen master, Mike Zano, breathing in the mailing, breathing out the Marketing. Mike, how are you?

I'm doing well. How are you?

Good, good. I. I had a Memorial Day fantasy for you. You and your big family were just out, you know, grilling, you know, just the Italian specialties.

Well, the first half of the day was spent recovering from the fire station the day before, and then got up, did some Pilates. I know you guys all love my love of Pilates. And then. And then we went out, actually, New Hampshire. This, you know, next to the state above us, which I live on the border of. They had some socially distant restaurants open. So close friends of ours, we went out and got a little meal.

Nice. Very nice.

Had some fish and chips.

Okay.

So, yeah, I think your fantasy was completely off.

I love it when you call me Big Papa Tate. Litchfield. Tate. How are you?

Doing well, thanks.

My Memorial Day fantasy for you is very simple. You were just playing with the kids, swimming and eating, like, an abundance of cheese to the point where, like, at one point during the day, you actually threw up. And it was just like it was too much cheese.

Well, most of that is true, you know, the throw up included with little kids, but it wasn't due to cheese. So we did spend a lot of.

Time in the pool.

And it was a really nice day here in Vegas. We had a beautiful temperature. We actually heated up the pool to about 80 degrees because, really, can you swim in a pool that's not 80 degrees? I don't know. Doesn't seem right. So, yeah, it was nice and warm. Great day.

Nice, nice. And last but not least, the professor, the brain, your flight school sherpa, Scott Todd from scotttodd.net, landmodo.com if you're automating your Craigslist and your Facebook postings, posting domination.com TheLandGeek Learn anything about anything. Investorninjas.com Scott Tada. How are you, Mark? I'm great.

How are you?

I'm great. I'm great. My fantasy for you and your family on Memorial Day was just you guys were kind of hanging out and, you know, you were grilling and. And then at some point, like, you just got frustrated and started going online and looking for the best deal on Microsoft surfaces. And that was like. Then you just couldn't even eat anymore. Like, you're like, okay, guys, Memorial Day deals. We're going to upgrade our surfaces. You bought five surfaces because why not? You can. And you thought, well, what's. You know, I'll get one for everybody in the house, plus one. Who cares? I can do it. Am I even Close.

Well, okay. You. You might be surprisingly close. Like, here's the deal. Didn't grow. Didn't grow.

Okay, okay.

All right. So that's enough. And what happened was my wife yesterday was telling me, like, she's like, I'm tired of trying to look at these websites on my phone. And I'm like, well, here you go. Here's a Surface for you. And so she's like, what is this? And I'm like, it's for you. It's my Surface. She's like, well, what are you gonna do with it? I'm like, it's time to upgrade. So I did go Surface shopping yesterday. That is true. I did find a good deal. I found an an i7 surface pro. I7.

You know what, Scott? We don't care about it.

Let's.

Can we get into the.

I7. This is important.

Only a PC guy talks about the i7 chip. No one cares.

Hold on. Listen. Yeah, because guess what? Here, I. I'm gonna. Let me finish, and then I'll toss it back over to you. I got an i7 6. 16 MEG 256 hard drive. Right? Now, you might say that only a PC guy would care about the processor, which might be true. But before this call, you were telling me about your new Mac being 32 Meg. Only a Mac user would care about the megabytes and not the processor. Just saying. You need 32 for that thing. But you're close now, Mark. I envision that your Memorial Day was sitting there, looking at the Apple Store, looking for a new Mac, like, I need more memory. I got a memory hog here. I got more memory. And then, like, you, you found out you needed more memory because your. Your computer was so slow. As you were trying to type emails, you were getting frustrated. You're like, I need a bigger computer. Am I right or am I right?

Not even close. That was last week's problem.

That was last week's problem.

I was off by a week.

I hung out in the pool with the kids and the family, and we had a nice little. Like, we did veggie burgers. Actually, Mike Zano, don't judge.

I like veggie burgers.

Okay, good, good. Okay. It was very nice. Well, this was fun. But we do have a topic, and our topic this week for the roundtable is, how are you maximizing your deal of the week? So, Scott Bossman, can you kind of just explain to everybody what I'm even talking about when I say deal of the week with your buyers list?

Yeah, our best marketing platform is our buyers list. And the longer you're in this business, the more and more leads you're going to accumulate and they need to go on your buyers list and you need to hit that list frequently. So in our business, we've just made it a point for a really long time to do a deal of the week email midweek, and then we also have a Sunday blast kind of listing more of our properties, highlighting more of our properties. And a great thing happens over time as you continue to do this consistently, is you're able to track metrics, you see what works well, you see what titles work well. You can keep track of open rate for these emails. We have a top 10 list of our best open, you know, open rates on these emails, best click rates, that type of thing. And you can really get a sense for what people, what attracts people in opening an email. Our best ever open rate was probably about a month ago. We did have the word coronavirus in the title, but it was like 49% of the emails were opened, which I had never, ever, ever seen before. It did result in one sale. So it's kind of cool. You can keep track of the metrics in these tools and, you know, it's a very cheap thing to do as well. Mailchimp. Your first 2,000 subscribers is free. AWeber, I don't know, 2 to 3,000 subscribers is free. So it's a platform that you can start right away. And then another topic that maybe somebody else might talk about is it's something that you can easily outsource to somebody if it's a thorn in your side.

All right, well, fantastic. So let's just start with the technician, Erik Peterson. So, Eric, how are you sort of maximizing your deal of the week?

So we follow a methodology very similar to what Tate taught everybody in some of our VIP calls that we've done in the past. And that typically is going to involve us emailing our list multiple times per week, kind of repeating the same deal and, you know, resending it to people that don't open it the first time. Maybe at the end of the week we're sending it to everybody again as we're kind of approaching the end of that time frame. So our deal runs from Tuesday through Monday every week. And, you know, we're going to offer either we're going to announce a new property or we're going to offer some kind of special on a property that might be that we reduce a down payment, maybe we reduce a dock fee, maybe there's something else that we're doing. But whatever that is, there's something special about that property for that given week. And it goes out to our list. You know, it starts very specific, going to the people we feel will be most interested in that deal. So let's say we've got a Colorado property and we know we have, you know, this many people that are interested in land in Colorado, that's who's going to get it first. They're going to have first opportunity to buy that property. And later on, as the week goes on and that hasn't sold, we might open it up and send it to our whole list. On top of that, I mean, we're utilizing not only email, but landing pages, video content. We're also utilizing some text messaging intermixed with all of that. So our deal of the week tactics are rather large, I guess. You know, I mean, we do a lot, but there's a lot of value to it.

Yeah, absolutely. I mean, that is the one asset you own. Is there any fear that with all the things that you've got going on, you're gonna get more unsubscribes?

No, I mean, we get unsubscribes all the time, but we're also adding new leads to that list all the time. And just like you say, Mark, you know, I mean, if people aren't subscribing or unsubscribing, then I'm not emailing enough. So it doesn't bother me at all.

All right, fantastic. I want to talk a little bit about segmentation with the terror center. Mimi Schmidt. So, Mimi, can you kind of, kind of walk us through because, because Eric sort of alluded to it where like if someone's sort of raised their hand at some point in time, said, yeah, I mentioned Colorado property, he's emailing those per people first. That's a segment of your list. So you don't just have one big list. You segment them into smaller segments of the same buyers list. So yeah, you have one buyer's list within, but within that buyers list, you might have five or six segments depending on state or how they've self segmented. Can you talk a little bit about that?

Right. Well, in the CRM, when people say that they're interested in hunting or fishing or electricity, paying cash or terms. 5 acres, 10 acres. Right. I note that in tags. And so I'm finding that my open rates are higher and I'm getting more interest from people when I send these bulk mails that are tailored to their specific wants as opposed to just general Land coming to them that might not even be in the same state as they're in. And then additionally, if I see that they've gone in there multiple times, then I can really tell who's interested. And so it isn't really just an issue of I sent the email out, I can actually then go in and my second or third emails target the people that I can tell are truly interested. So it's been working better for me recently is to actually customize the deal of the week into segments like that for interested parties.

Okay, very cool, Very cool. Zen master Mike Zaino, what about you? What are you kind of doing to optimize your list? Yeah, are you segmenting?

Yes, similar to what Mimi said. More so in the CRM, we've been experimenting with the tags and the sending out batch emails and drilling down. So that's been kind of exciting to try to. Because you can actually see how many times they've opened or looked at a certain email. So for sure, that. And yeah, I think there's power in that, you know, to be able to see, you know, you know, a drill down, as you say, because you can really refine that based on multiple parameters. So, yeah, I think definitely. And I don't know much else to add. Everybody, really, I mean, this is some serious content. Everybody just kind of threw out in terms of their strategies and whatnot. And I agree, and I'm on board with all of them and we use variations of what they've said.

So.

Yeah, but to your question, yes, drilling down into those, you know, tagged leads and being able to segment them, I think that's very powerful.

All right, great, Great, Tate. I mean, I know you talk a lot about this with your coaching clients in the VIP room, but as far as just what you're seeing, as in this market right now, the most effective sort of email strategy, list strategies or anything that you're doing differently, I mean.

It'S not necessarily different than what I've already said to do, but I think the number one thing here is consistency. Right. I'm very fortunate. And pretty much when we send out a deal of the week, it almost always sells. In fact, when it doesn't sell, it's more of a surprise than when it does sell. And it's not because my list is massive or anything like that. It's because I'm consistently showing up every single week to my buyers and presenting them with deals that they want at irresistible prices. And if you send out your first deal of the week, and when you do, it will likely Be crickets. You will likely not hear back from anyone. And, and that's normal. In fact, I would say that it's going to take you maybe a month, maybe longer than that for people to start recognizing your email. And it takes time for you to move out of the spam folder and into the inbox. And the way that you do that is you show up, you be consistent, and if you can master that, I think the deal of the week is kind of one of the best kept secrets. I remember when I first met you, Mark, you told me, you know, your deal of the week, that's like.

That'S.

Like the key to success in this business. And it's all about building that up and getting it to be strong and full of active buyers. And if you can accomplish that, your property will fly off the shelf. And I remember I got 15 or 20 people and I mailed to them for the first time for the deal of the week and nothing happened. And I was so disappointed in myself and you. And you said to me, tate, well, what did you expect? You expect it to work the first time? Re email them? Obviously they didn't open it, so resend it. And I kept resending it and changing things up and eventually, I don't want to say perfect it, but we came up with an approach that really works for our buyers. And now that consistency has paid off to, you know, pretty regularly scheduled sales. And it's a good, it's a good position to be in. And like Eric, I don't care if you unsubscribe. Every time we email, we get a handful of people that unsubscribe. It doesn't hurt my feelings because I don't want to pay for you to be on my list. Right. If you're not a serious buyer. So it's okay.

All right, fantastic. So last but not least, Scott Todd, anything that you want to add, any final nuggets of email list wisdom you want to impart?

I'd say a couple things. One, remember, the market is always talking to you, right? Like the market is always looking at what you're doing. And you can look at your click through rates, you can look at your open rates, and it's telling you whether your message is hitting or not. Okay? So if you're, if you're mailing and you see, for example, a lot of people opening but not enough people clicking, well, then you didn't make that call to action strong enough, okay, that's on you.

It's not your list's fault.

It's your fault. Now go make your. Now the next time, go make it stronger and learn. Learn from it. Right? And that's what Tate was just talking about, like, finding your voice and, you know, getting better at it over time. If you're seeing that the click rates aren't there, the open rates aren't there, well, then what are you doing? You're not giving them a headline that makes them want to open it up. And it's funny because Scott Bossman mentioned, like, all of the things that he looks at in terms of the open rates and the click rates. And I'll tell you what, like, just, I don't know, about three. Three weeks ago, I was in the car with my daughter, and she had up. She had up my. My email list, and we were going through her driving, and I'm like, okay, what was last week's click rate? And so she's telling me what the. What the click rate was and what the open rate was, right? Like, she's telling me that. And I'm like, what was the headline again? And so she's telling me the headline. And then all of a sudden, as we're going through this, it's almost like a game. As we're going through this, I realized, like, holy cow, there is a pattern. Like, if I say this, then the click rates go up, okay? Like, the number of clicks go up, or if I use this, it's not. It's weaker. And so, just kidding with her, I said to her, I'm like, well, next week for the Sunday blast, let's use the words open me. Like, based on what I was seeing, I said, let's use open me. And you know what, Mark? I just looked at it right now. The OpenMe was double what anything else was, right? Like, it's a standard, but this one was double. So if you sit down and look at the analytics behind it and just start thinking, right? Like, don't just look at it. Look at what the numbers are telling you and be. Just be a student of the numbers. Be a student of the marketing piece and look for the patterns. There's. You'll find the patterns in your. In your. In your messages. But then there's one more thing I wanted to remind everybody is, look, if you're gonna do a deal of the week, and I see lots of people doing their deal of the week, and that's cool, but don't assume that people are one looking at your. At your deal the week and going, oh, my gosh, I gotta read it, right? Like, so some People will. And some people will just let it sit in their email forever. They just don't look at email. And not every day, not every hour, not every minute. They may not be like you. They might go once a week. They might go once every two weeks. But you know what you can do is if they haven't opened it within a couple period, a couple days, like, I know the system I use, I can do a resend. So midweek, we do a resend to the people that haven't opened it. And guess what happens? We hit them again at a different time when they're like, oh, yeah, I wanted to see that. And then we go and we squeeze more out of it. And that's how we're doing. We're trying to, like, always squeeze more out of the emails that we've already done. One last thing, Mark, I'll just. Is, if you, if you're afraid of emailing someone, okay, because they might unsubscribe, as everybody else has said on this call, like, they don't care if they get unsubscribed or not. And I agree with that. Like, if I. If I don't get unsubscribes, well, then I'm paying for them to be on a list to do nothing. And if they're going to unsubscribe, guess what, they weren't going to buy from me anyway. But yet I'm paying for them. But here's the thing. Go sign up for, like, I don't know, go to mypillow.com for example, and just sign up for their list. You will get two to three emails a day, oftentimes the exact same headline, exact same offer, because they know one thing, you're not paying attention. So if they can hit you two or three times a day, and I got to tell you something, the stuff doesn't change. Like they're selling a pillow. The pillow deal is the pillow deal, right? Like it's 1995, and it's going to be 1995 tomorrow, and it might be 1998 the next day, but guess what? It's the same thing. It's a pillow. So if you don't think that you can get three emails a day out of what you're selling.

Come on. You.

You're not thinking about it, right?

Yeah. I really liked everything you said. I owe Bossman five bucks because we made a bet that during the time you were talking, you were going to say the word Fibonacci. And you didn't. I did not no, see, that was disappointing. But, but everything else he said was really great.

And I lose the $5, I lost it.

But that's not here or there. What I'd what was really interesting though is your mindset and Tate alluded to it too. And it's not just the tactics. It's sort of that mindset of, you know, some will like as far as the opening, some will, some won't. So what someone's waiting and that person who's waiting you need to keep showing up for. And you know what Mimi said and Mike, as far as the, the segmenting, that's even more powerful. And it's really just about all of this. So you can have all the best tactics in the world to have the highest open rates, but if you're not doing it consistently, your list won't trust you at some point. And they're like, well, he showed up this week, but she didn't show up last week. So wait, who's this company again? This. Iloveland.com forgot about them. So you want to be there. You want to be top of mind. You can market like a billion dollar company without having a billion dollar budget. It's so effective. So hopefully this was really valuable for the listeners. I do want to just mention that when Scott was talking about with his daughter, the wording in his headline and what ads were getting open and which weren't, it reminded me of Boardroom. And so our Boardroom program takes that even deeper when we look at our past coaching, clients, analytics and we are able to use their metrics to help everyone in that very small room maximize their marketing. What's been your highest performing ad, what's been your best headline and sharing all that. So if you've been through one on one coaching and you're listening to this, then you certainly want to schedule a call to learn more about the boardroom and that small mastermind group and how it can help you get to the next level in year two, year three, year four, as your business hockey sticks up. Also, today's podcast is sponsored by Flight school. Learn how the next 16 weeks can literally change your life. Go up that mountain of land investing with Scott Todd as your Sherpa. Learn more. Schedule a call with the dude Buddy, the Nightcap OG Scott Bossman or the Zen master Mike Zano. Just go to landgeek.com training training and schedule a call. So now we're at that point where we all get to find out from the Terrace Hunter the tip of the week, a website, a resource, a Book something actionable, Mimi, for the art of passive income listeners. Go improve their businesses, improve their lives. What do you got?

So this is an article from the Land Think website. It's called how's the COVID 19 pandemic impacting recreational Land Sales. Thought it was interesting. Some of the things it says here, it talks about how more people. They're still doing closings, but more people are doing them online with Zoom and with SignNow.com and all the tools that. That we've always used. Right before, there used to be a credibility issue where you had to talk to the person buying your land to make sure that they were comfortable with doing it online with a person they'd never met. Well, now because of COVID 19, that's becoming the standard. So that's wonderful for us. Right. We'll have less of an issue building that credibility. But additionally, it just says that sales are doing just as well as they were before. So that's reassuring. So it was an interesting article.

Yeah, that's fantastic. And it sort of just reiterates everything that we've been saying about our own land businesses, that it's going very well. Has anyone had any kind of change in their business? Eric, has anything come up for you?

Certainly not in a negative way. I mean, if anything, the change has been. We've been doing more sales.

Yeah.

Scott Bossman.

Yeah. Nothing negative today. It's still, knock on wood, no defaults today. And sales are up.

Zed Master.

Yeah.

Pretty much the same as both of what Eric and Glassman said.

Terrence Hunter.

I'm having a great month.

Okay.

Really happy Land sales are good. I just got to make sure I just keep the land coming in.

The notorious Tate Litchfield.

Yeah. Kind of echo what everybody else says, Like, Mimi, it's been another really, really fantastic month. It's a good time to be a land investor, to put it that way.

Scott. Todd, have sales been going up at a Fibonacci type rate?

Not at a Fibonacci type rate, but good enough.

Good enough. Eric, what are you gonna say?

I was just gonna add, you know, if I were to come up with one thing that, you know, has been. I won't even say it's negative, but just different is it's taking a little longer most of the time to close deals. So from the point that we're sending out documents to getting them back, people are struggling a little more to get a notary and do some of that work, especially the older generation. But, I mean, we're still managing to get them done. It's just taking a little longer sometimes.

Is anyone else seeing that on their side as well? Scott Bossman, you're. You were nodding your head. Are you having the same issue?

Not necessarily. I was just, I guess, lamenting. But no, I haven't seen that significantly.

Mimi has.

Mimi, I have two deals where I've sold the property and the people I'm buying it from haven't gotten the paperwork yet. And I have to go to FedEx two sets of docs tonight because I got to make sure they get done because I don't want to lose the deal, the sale. So, yeah, it's taking longer and the paperwork's just getting lost in the mail.

All right. Awesome. Awesome. Well, I rarely ask the listeners for a favor. In fact, I can't remember last time I asked them for a favor besides subscribing, rating, and reviewing the podcast. Now, if you do that and you send us a screenshot of that review to support thelandgeek.com we're gonna send you for free the $97 wholetailing course how to Double youe Money in 3 Days or Less. But I've got another ask if anyone out there listening has any direct contact with a gentleman who's a best selling author named Jay Papazon. Him and Gary Keller wrote the one thing Jay has been rescheduling now to be on our podcast for the fourth time. I get the feeling that if someone knew him personally, it was like, man, these guys are going to ask you some really interesting questions. You're going to have a lot of fun with them. Come, come on the podcast. And you won't be the only best selling author that they've had. They've talked to Grant Cardone, they've Talked to Greg McCune, they've talked to Nir Eyal, they've talked to Bob Berg from the Go Giver. Like, you know, that would be helpful. So anyone who knows Jay Pabizon, email him, call him, text him and say, you know what, give those guys some love. Don't reschedule on them again because Mark can only take so much disappointment in the midst of COVID 19. I really appreciate that book, man.

Like, that's your go to life.

It is. I've got four copies right here.

Yeah, I mean, you every boot camp. Do they not know who they're messing with?

I mean, Mike Michalwitz has been on twice. Come on, it's not like we're a new podcast.

Send the word.

Send the word. Anyways, let's go land Geek Army. Someone knows him or you know someone who knows him. Just I'm saying that would really help. Alright, well, I thought this was a really great roundtable discussion. Thanks again everybody. And should we all do this? Yeah. Count three. One, two, three. Let freedom ring. Not bad. Mimi's like, why do I keep coming here every Tuesday doing this? Is that, is that the thought process, Mimi, right after we do that?

No, no, I wouldn't miss it for the world.

It's fun, right? Yes, fun. So tonight is gonna be fun. Flight school. Q and A call on Zoom. So for the people that missed it, where can they go? Will there be a recording? Because by the time this comes out, there might be some people that had some questions about flight school and then they didn't. Of course, as we were talking about buyers list, didn't open my email. Didn't to remind them, hey, this is your Zoom link. So are you guys gonna do like a replay or is it like if you don't show up, you don't show up. We're not gonna.

Well, we do this once or twice a month and I would just point them to the next great opportunity. And that is June 15th. We're gonna have a Q and A session with none other than Scott Todd at 9pm Eastern. And yeah, that'll be a great time. Tonight is kind of a lounge event. Mike and I do this about once a month. We open up the lounge and land investing with people who are interested. But Scott Todd will do this June 15th.

It's a good thing this is coming out afternight because then I'll be like, well, why we'll wait for Scott Todds.

Well, I know.

Yeah.

You want to know something that's really cool?

Yeah.

Eric Peterson created like this Investor Ninjas class. Okay. It's basically Facebook Marketplace and Airtable. He shows in Airtable how to manage all your properties, all your leads, how to automate it. Like, this thing is huge. I sat there and watched it and I'm like, I thought I had a good system. No, no. Eric blows it away, right? And so what's really cool is being able to learn that system from Eric.

And.

And he gives you the table, the air table, the base. He gives it to you, the links in the glass. It's password protected, so you gotta know that, you gotta know how to get in it. But I'll tell you what, like it's available for Investor Ninja members. Like it's good. Like it's really, really good. Not saying the other stuff's bad, but it's really Good.

It's really good. You know. You know what? Speaking of, like, if I have to hear the word masterclass one more time, is this. I mean, seriously, like, if everyone's in quarantine or not going out, like, I get. You want to, like, watch some famous person, you know, teach a guitar or something, like, on a master class. But, like, what Eric is teaching you will actually not just make you money, which we can all make more of, but save you time, which we can't get more of. The finite resource. I love it.

It's funny how there's certain words that during this thing, it's just like, I can't stand it. And as much as I love my surfaces, I could have multiple. And by the way, my daughter you're talking about, she did ask me today for a Surface. I'm like, are you ready to trade in your MacBook for that? And she's like, no, but.

Oh, okay, good.

She wanted both. And I'm like, no, no, you can't have both. It's one or the other. You got to pick one or the other. So for right now, she's staying on the other side, But I'll convert her.

My wife's converted.

I'll convert.

My middle son has a Surface, so I am a Surface owner. And there's a point where I thought, well, if you're going to rebel, like, drink and do drugs, don't get a Surface. But, no, he chose a Surface.

Listen, listen. He is more than welcome to come to Uncle Scott's house. I will welcome him with open arms. He's family. Just from the Surface. Like, that's it. That's all it takes is he just shows up with the Surface. I'm like, hug. Come on, you hear us. And he might like Florida better, too, because of water and all this, but that's a different story. You know what commercial I can't stand is the Microsoft Teams commercial, where the guy's like, have you seen it?

And he's like, oh, it's terrible.

We're managing our COVID 19 process on teams. And at the end, like, that part's okay, but then at the end, they go to the black screen. It shows teams. And he goes, we're living on teams. Every time I hear that, I just want to take my Surface and toss it in the pool like Microsoft. You're killing me with that ad. Stop it.

Okay, so you're sick of the word teams. I'm sick of the word masterclass. Are there any other words that we're sick of? COVID Covid, we're definitely sick of.

Social distancing.

Social distancing.

So tired of it. So ready to get my life back.

Yeah. If anyone mentions more, you know, viral load, to me, that's a phrase. Be careful. I don't know if six feet's far enough because the viral load, if you sneeze, that can go further.

Today I went to Costco, and I guess I didn't follow the rules, but because in the back of the store where they have the water and the toilet paper and the paper towels, I guess they didn't follow the rule. And I guess it's just one way. I didn't know that. Like, who knew that you could have one way aisles in the grocery store or whatever, but apparently you do now, so I'm going down the aisle. And in Costco, you have to wear a mask. Okay. Like, it is the rule. Like, they won't even let you in the building without a mask. And it's the funniest thing because I'm pushing the buggy down, I'm trying to get some water, and this lady says to me, she goes. She goes, this is one way. And I'm like, oh, I'm sorry. I didn't realize. But then as I look at her, I see that she doesn't have on a mask. And then I'm like, get in without a mask. I guarantee you she took it off when she got inside. Like, she. She went through the.

Does it make your face break out?

So then I said. I said, you might want to put on a mask. That might help too. Just walked away.

Nice.

We're going to start a throw down at the Costco.

Yeah. Mike Zane, are you more busy at the fire station now? Are you less busy? Are people giving you more love? Because, like, you're like a frontline worker.

Yes. There's all kinds of food getting dropped off all the time and stuff like that. People being very supportive. But I think the call volume for a while had. Was slowed down because it's just less people out and about. Right. Less cars on the road, less. Less actions happening. But we're still steadily doing calls. But it did slow down a little bit.

Okay, nice. All right, awesome. Well, thanks, everybody. And, you know, see everybody on the. On the flip side, I guess that could be another word that you could just try to avoid is. Flip side. What is it?

Teams, Themes.

Teams. We're living on teams.

Teams. Okay. Well, we should do a masterclass on teams and how to avoid.

Hey, on social distancing, can we do a masterclass on social distancing.

We should definitely do a masterclass on.

Social distancing and the impact that social distancing has on COVID 19.

Absolutely. And perhaps a master class on reducing the viral load.

Yeah. You know what causes that viral, don't you?

Virus Shortage.

Shortage of RAM on your Mac.

That's how we're ending this now. We've got. At least now we have a show title. It's got the show title is Shortage of RAM on your Mac.

That's it. There you go. End it.

All right, bye, everybody.

See you.