Micro Processes

Mark J. Podolsky breaks down land sales lead generation into smaller steps: Facebook ads, driving traffic to a squeeze page, building customer rapport, and closing sales. The micro process approach makes the bigger picture manageable.
Chapters
Hey, it's Mark Podolski, the land Geek with thelandgeek.com let's have another virtual cup of coffee together. So, last coffee Talk Video, we were talking about macro processes. And the macro process is the big picture process that is going to. For example, let's take lead generation, right? So that's a macro process. But now let's take a look at the lead generation micro process where we're going to break down that macro process into tiny actionable steps. So let's start with the marketing aspect of our microprocess, which might be a Facebook ad. So now we put an ad on Facebook to people that we know are interested in acquiring land and we're going to then drive them. Our next microprocess in our macro process of lead generation is going to be driving them to a squeeze page. Then once we get them to our squeeze page, we are going to collect their email address and the next micro process after that is going to be sending them some type of offer to sell them our land. So we're going to go from a macro process of lead generation and then break that down into actionable steps in our micro process, which is going to be driving traffic to a squeeze page in which we will then build rapport with our customer and then hopefully have a customer that is going to invest in our raw land. If you want more tips, tricks, techniques on how to make an incredible income actively and passively, go. Go to www.thelandgeek.com, download for free the Passive Income Blueprint, get the ebook how to Avoid three Faded Land Buying Mistakes. And of course, always get the always engaging and informative Land Geek podcasts delivered each week to your email inbox. This is Mark Podolski, the Land Geek. I'll see you next time. Thanks.
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