ROUND TABLE—Strategic Advantages—To Share Or Not To Share?

Roundtable discussion (podcast/video) hosted by Mark J. Podolsky with panelists Mike Zaino, Eric Peterson, David Banales, and Scott Todd about land investing. The group discusses work–life balance and vacationing while running land-investing systems, rapid property-sale tactics (how to sell in days–weeks), marketing channels and pricing strategies, education/bootcamps vs. DIY learning, and the tradeoff between freely sharing knowledge versus protecting strategic advantages.
Chapters
Hey, it's Mark Podolski, the land geek with your favorite niche real estate website, www.thelandgeek.com. and for this week's roundtable, we've got a nice group. We've got the Zen master, Mike Zano, the land guru. Mike, how are you?
I'm fantastic. Well rested and happy to be here.
Yeah, I'm looking forward to hearing about the vacation. Ericlandopia.com Peterson. Eric, how are you?
I'm doing good, thank you.
Phenomenal. And don't talk. It's David Banales, the Facebook whisperer. David, how are you?
I'm amazing, Mark, how are you?
Pulse is normal. Respiration is fine. And last but not least, Six Sigma Scott Todd from landmodo.com I don't know about you guys, but I love listening on landmodo.com it's so fantastic. It's so much better than like Land Watch or Land and Farm.
We have over 150 properties listed on Land Moto and traffic each week is literally doubling. And we're about to pull out some new advertising, Mark, that will, I think will kind of shock the shock. The page views up and I'm very excited about. So that's coming out soon.
All right, fantastic. Fantastic. Well, let's start with Mike Zano. Mike Zano, how, how was it going on vacation? Did you have any, any struggles, like. Let's just talk about rest.
Yeah, I mean, I love this business. I have a hard time breaking away from it, I'll be honest, you know, and not so much again, I'm not doing the land business all day long, but I just get, I get a lot of excitement out of it, you know, getting, you know, the new deals coming in and monitoring it. So it is a little difficult, I think, to pull away from that because I do enjoy it. So that's, it's kind of unique about this business. Right. When, I mean, I did not think one time about the fire department, it was no, oh, man, I wish, I mean, not that I don't love my firefighter brothers and all that. I love it, but it's different. It's like this is just, it's like you're sitting on a gold mine all the time. There's always a little opportunity. So I mean, we, my system closed a couple of deals down there. We made some good money while I were down there. So I mean, I didn't do it. The system did. Is difficult to kind of pull away at times, I will have to admit, because not just because it is an exciting Business. I always tell people, anybody who's been doing this business for any period of time actually loves talking about it, enjoys it because of all the things it does for us. So I guess that's the reality of it, you know, But I mean, I had a great time. I'm rejuvenated. But yeah, when you're on vacation, it's a little bit difficult to totally pull your mind out because, you know, you're always peeking in and see what the VA's are doing and oh, look at that, that's coming down the pike, you know, and like I said, we sold a few properties, which is cool, you know, so, you know, I guess that's kind of the gist of it. It was fantastic though. Had a wonderful time going back, I think. Well, don't tell the kids. Surprise. Like I won't let them watch this podcast.
All right, fantastic. How about you, Eric Peterson? How do you, how do you unwind and relax and sort of find your, your moment of Zen?
You know, I think it probably takes me getting away from, from home, traveling somewhere, but I mean, even then I'm still at this point in, in my process and everything, I'm still somewhat involved. Actually have a vacation coming up here at the beginning of July, heading up to northern Wisconsin to my parents cabin and I'm trying to get a bunch of things in order so that I can spend less time on the business while I'm away and get a little bit more relaxation out of it.
All right, fantastic. David Benalis, how about you?
You know, I've never been afraid of relaxation. AKA sometimes I can be lazy. But at the same time this year, like if any of my entire life, I've had more pressure this year than I've ever had. But at the same time I still consciously try to at least get one evening a week where I don't do anything land related. And so slap on the wrist, right. It should be at least seven evenings that I should be doing that. As long as I'm getting one evening, my wife is happy.
All right, well, good, good. Happy wife, happy life. Scott. Todd, how about you? How do you, how do you unwind?
You know, Mark, I think that I've kind of gotten into this rhythm of kind of taking vacations around boot camp, believe it or not, you know, like, you know, like I try to pair in family events or extra days of stay around there. And so what I'll do is, you know, like, for example, there's a boot camp coming up in January, yet to be named, but we kind of have some ideas. And I was telling my wife, okay, do you want to go back to that city? And she's like, no, I've been there a couple times. I want to go somewhere else. And I'm like, well, if we're on the west coast, we might as well. Like, if I'm already there, I might as well just go somewhere else out on the west Coast. So, you know, like, we might visit Napa or something for. And so it's like, smaller chunks, if you will. It might be three or four days at a time, but then it's still that. The ability to relax and to get away. And I think that the secret is, like, be willing to, like, just don't put pressure on yourself. Like, I've got to do something. Cause you don't.
Yeah. I mean, I struggle with this a lot because. And I was reading this in, like, Homo deus, like, our genetics or our biochemical reactions don't care about our happiness. Right. They only care about us, like, doing stuff. Right. And, like, the purpose of, like, you know, being kind of human beings, like, hey, let's evolve, or whatever it is. Like, ultimately, like, we're kind of doing stuff all the time. And so to not do anything feels kind of like, you know, strange sometimes to fully be present in relaxation, like. Like meditating or, you know, laying on a beach, you know, I can do for a little bit of a time, but, like, to take a whole, like, you know, let's say week off like I did last week for, you know, like, personal reasons, like, my son got sick and I had to go to the hospital. Like, it was really hard to be present and, like, not check email, not check vox, and really just do that and relax. Because I didn't plan that in a way. Like, it kind of was forced on me. And then I'm going back and forth like, I'm really grateful I can do this. I can take this time off, and everything's working. And there's part of me, like, that just struggles with it. I mean, Mike, Zander, do you have any of that issues? Like, that little voice should. You know, it's nice you're taking vacation, but now you should check your email and get back to that, you know, whatever.
Definitely. But I agree with you totally there. But I also agree with what you said about these little moments. And I think that it's important to take, you know, like, a mini vacation for five minutes every day or, you know, just to kind of sit still. And it doesn't have to be some sort of Eastern meditation. It could be outside just sipping your coffee, listening to the wind or the birds. But take a moment in your day where you kind of just setting aside to do nothing because it is difficult for people to do nothing. There's always something going on. I think times like that, at least once or twice a day, you could center around your coffee or whatnot. It definitely does help reset you and keep you from really getting swallowed up in a rat race that can, you know, consume any of us at any time. Definitely.
Yeah. But then, David, Ben, Alice is going to look at you and be like, well, you're being lazy. So, David, you've got that, like that voice in your head saying, hey, if you can't rest too long, you're being lazy. Like, how do you reconcile with that?
That's a tough one because that's the voice that's been in my head since I was a kid and it was my dad's voice. So I actually, I gotta go to therapy to get that voice out of my head. Yeah. Hard work is so ingrained that it's hard to break free from it, but yet I've traveled the most out of any family member I have. So I do have somewhat of a balance where it's, you know, work hard, play hard. Yeah, I think that's kind of where I am right now in life, but yeah.
Eric Peterson, what about you? Do you have. You have that little should voice in your head like you're taking vacation? Like, I know I shouldn't check my email, but I'm going to. It's gonna make me feel so much better.
Yeah, I think, I think it is. It's hard to get away, you know, kind of like Mike was saying, you know, there's, there's an excitement to what we do and watching those deals come in and looking at them and saying, you know, here's, here's kind of the next deal coming in. And it's, you know, to see the possibilities there.
It's.
It's hard to just not, not pay attention to that.
So, yeah, you're like me, Eric. You're a dopamine addict. Like, you want that? Hit that, get a deal.
Yeah.
Yeah, I love it. Scott. Todd, what about you? Can you just be. Can you go on the boat, not check your email?
Well, let me tell you the secret to going on the boat not checking your email. Here it is. Watch this. You take off your glasses, you put on sunglasses that are not prescription glasses, and then you can't read your dang email. That's how you do it right? Like, that's how you force yourself to, like, get away. And it's kind of funny because I was, I went on the boat on Saturday and was having a great time and looked down at my phone and the phone is kind of hit or miss, right? Like, sometimes it can bring you good news, other times it can bring you, like, not so good news, right? So you got to be very careful of what kind of news is this phone going to bring me today. And when I got back to the to shore, I like, popped on my glasses and looked. And the email that was present was a sale with a $2,700 down payment. So it's like, okay, well, while I was out having fun on the boat playing with my drone, okay, as Mike said, the system, the system kicked in and, and sold a property that will add passive income to me for the next five years. And I got like, almost all my money back on the down payment.
It's crazy. I love this business. I really do. All right, let's pivot now and let's talk about post on the official Land Geek Motivation, wealth and creation group, which, if you haven't joined, by the way, is free to join. It said how to sell property in three weeks, Something like that. Scott Todd, what did the post say?
It was saying, you know, how do you sell a property in three weeks? And there's been a lot, you know, there's been some back and forth along it, along the conversation, but to me, it kind of created a challenging question. Can you sell a property in three weeks?
I can.
I mean, like, I mean, but I don't know if that's because I have a massive buyers list and I sent out a piece. I know how I would sell if I had three weeks to sell a property. But I was just kind of curious, what would you guys do?
Sell it to Zaino Zano. What would you do?
Well, the secret to selling anything quickly is making it irresistible. And we always talk about that. It's true. Like even me, when I wholesale properties, if I want to wholesale them, I. I have to make them irresistible. I have to make them at a price that people see the return they're going to get and that they want them, and then the property moves quickly. So if you're not going to move a property in three weeks, if you're trying to get what you think it's worth and not what the market thinks is worth, that's going to be very difficult for you to do. I mean, you might find somebody eventually with lots of consistent Marketing or whatnot that'll pay that for it. But a lot of times you have to realize that our money and our business isn't set on one deal. We do multiple deals. That's why we have systems. That's why we have VA's. That's why we do. That's how we do it. So you're not looking to base everything on one deal, so it's not going to make or break you. So don't try to get this huge kind of crazy return on it that maybe the market says isn't, you know, what isn't right. You know, this is what it really says. But you're asking over here. But guess what? I even ask a little bit lower because I buy so cheap and I still make a ton of money and I still make it irresistible. So I think the way to sell it quickly is, and I know we owe it, it's redundant and it's make it irresistible. But also recognizing, on the flip side, the way to make it irresistible is to recognize that you don't create that irresistible price. The market does. And once you know what the market is, then you know where your irresistible price is. So absolutely very simple to sell a property in three weeks if you list it for the right price. Don't try to make it something more than it is.
Yeah, I couldn't have said that better myself. But let's just put Eric Peterson on the spot and see if we can even add to that to make it even more irresistible. And by the way, Eric, this on purpose from earlier getting back, I could have asked David that same question, but I'm not.
I don't know that there's much to add to that. The one thing I guess that comes to mind is the property itself may play a factor in the timing of the sale. I mean, yes, price is obviously a huge factor, but you know, if you have one of those properties that is maybe a little more unique in some way, whether it's extremely remote, hard to get to, or, you know, Scott's swamp story, or different things of that nature, I mean, even with an irresistible price, you still have got to find that right buyer. So, I mean, having your marketing everywhere, getting that property out there is key. But just remember that there are properties that are just going to move quicker because they have a broader audience.
Yeah, that's true. I actually liked what you said about that, about being everywhere. So as thorough and amazing as Mike's answer was, Eric, you were able to even expand on it even more.
Wow.
So phenomenal. So, David, Benallis. Three weeks to sell a property. You can go to Craigslist, you go to your buyers list, you go to Facebook or the neighbors. What would be your order?
Three weeks? Well, it's like, am I getting 2700 down, like Scott, or am I gonna get 99 down, like what I usually do? So that's.
I mean, I don't. I don't know how Scott gets these big downs.
So a big down like that, that's gonna come from my buyers list.
Right. They've already.
They know, like, and trust me, So I can ask for a larger down because I've already developed somewhat of a relationship with them, even though it's through email. If I'm looking for a quick 99 down. Just lock up. Just move a property. Yeah. Facebook, buy, sell, groups. It's just. It's not that hard. Just go to the toolkit, copy me exactly what I did, and you'll sell the property. But I think to add more context to the question, was this gentleman, he posted any tips on moving property in less than three months and then three weeks.
Three weeks.
No. No. So he mentioned three months.
Oh, he did.
Another geek mentioned aim.
Three months.
Yes.
Yeah. So another geek mentioned AIM for three weeks, and he says, that's even better. How do I do that? And then I chimed in, well, why don't you shoot for three days or even three hours? And then, you know, conversation of what comes first, education or the money for the, you know, from your first fl. So that's a whole conversation within itself. Yeah.
It is interesting how people are. They want to move the needle in their life, but they don't want to do the proper. They don't want to properly get educated. It's like, I want to be a doctor, but I'm going to start doing surgery first, and then I'll go to medical school after I do my first successful surgery. And it doesn't make any sense logically, and people know it intuitively that they're going to spend lot more time and ultimately they could actually spend a lot more money on a mistake than if they just went and got properly trained. But I think it all comes down to fear, right? Fear of the unknown. And it's. You're taking a leap of faith every time you go into a new program. And it's like, well, if I do. If I do this education, I'm really committing to this now. Like, I put my money where my mouth is and I have to do it. So I think there's that fear, and I think there's entropy. Scott. Todd, why else would somebody not want to get properly educated?
I mean, look, there are people that just don't have the money to do it, right? Like there are people that it's a struggle to do it. You know, I think that that's the person. Like to me, if you really, if the investors toolkit or if you know that is is a huge expense that you really need a sale first, I would tell you that you probably do need the investors toolkit because I mean, like, figure out a way to do it because at the end of the day you already have the big. Why you already have that big motivation and you know, it's that burning desire that will allow you to exceed and go faster in it. It's when you have a burning desire. If you, I mean, Mark, I've taken classes. I'm sure you have too. Like I take a class and yeah, I'm going to get the most out of it. But then if I don't have a burning desire because it's not necessarily solving that true pain point that I have, I'm not going to, like, I might get value out of it, but I may not execute everything right. But man, when I have a burning desire and I have a problem to solve, you better believe I'm following that system to a T. To a T. I'm not changing a thing. I mean, I'm going to follow that recipe because I'm not a chef yet.
I'm still.
Yeah, yeah, I'm the same exact way and I buy education courses all the time and ultimately it's just, you know, if I even get 10% out of it, the ROI on it's massive. Massive. All right, our last. Yes. Scott, wait.
I would say that if you really have to sell and you know, I think all the answers were great, but I would say that when, when I absolutely need to sell a property, I will take that down payment and just forget trying to sell it for cash. I'll take that down payment, drop it to like not zero, but make it irresistible, you know. No, I mean, if you can you imagine like I sold my first property, a 40 acre property for $99 down. Some guys walk around this planet saying, dude, I bought 40 acres for $99 down from some idiot over there in Florida. Okay, so be it. And then I would take that note and I would sell the note, sell the cash flow.
Bam.
Now I have money for the investors toolkit. Boom, problem solved and I'm off to the races. That's what I would do.
It's not a bad strategy. Not at all.
It's a genius strategy.
It's genius. When's the unlimited funds course coming out, Scott?
Oh, Mark, wait, wait, wait until. And this kind of brings us to the next topic. But wait until you see what. Well, wait till the community sees what we have planned coming up next.
Awesome. Awesome. All right, well, let's get to the topic of sharing, which, you know, we're all about sharing. And I think if you've been following us for a while, you know, we really don't hold a lot back. And you know, I know the investors toolkit is going to save you a lot of time, but, you know, if you really wanted to do this business, you could go on the YouTube channel, you could go on the Facebook group for free. I mean, you could actually figure this out very quickly just with all the free information. It's just that the toolkit makes it really easy to do and saves you time, which ultimately I would make the argument can always make more money, can't get more time. Anyways, I digress. Sharing versus holding back for a strategic advantage. David, Ben, Alice, what's your thought on this?
You gotta start with me, right?
I mean, David is a notorious sharer. We have a weekend coming up and we're like, david, save that for elite.
So I have a spectrum, let's say it's a needle, right, where you don't share anything and you share everything. So I lean more towards sharing everything. But I've learned to put value on my skills and knowledge over the last few months underneath the tutelage of the rest of the coaches here. And so here's the thing, I do share just about anything, but I limit the audience and whom I share it with. And even then I probably over share. But if anything, I understand that the more I share, the more I'm going to get in return, whether it's feedback or just more inspiration. You can go the woo woo stuff with that. But yeah, I mean, I do lean towards over sharing, but I have learned to limit the audience with whom I'm sharing. Right now I'm in an apartment in Detroit and I'm not telling anyone why I'm here.
Because of the strategic advantage that you have in that city right now. Looking at raw land?
Maybe, maybe not.
Maybe not. Playing very coy, Eric Peterson, what are your thoughts?
Well, I guess first of all, I don't really feel like I have information that anybody else doesn't have.
But you do. Especially as a coaching client. You definitely do.
Yeah, I mean, I guess I do, but it just doesn't feel that way, I guess, to me. And I guess I would kind of lean like David does in that I am almost always willing to share information if someone reaches out to me and asks, you know, a specific question. You know, I really don't have anything to hide. I'm not gonna mask things or, you know, not answer a question fully. So, I mean, I guess in that sense, my audience is very limited. You know, there's very few that I talk to in that sense. But, yeah, I'd say I'm pretty, pretty willing to open up and share information.
Well, now your audience just grew by a hundredfold because people are gonna go on Facebook like, oh, let's get free coaching from Eric, right? Don't tell me everything. Mike Zaino, what about you?
Well, I think this kind of parallels like growing up in the martial arts. I was like, there's all these. You wonder about all these secret teachings, all these things. What are these things on the inner circle and what's going on. The reality is that, yeah, there are certain bits of information and a whole bunch of things that are kind of reserved for the inner circle. But that's just because people such as us take the time, take the money, and we put ourselves in the right place at the right time. I mean, things present themselves at certain times, and if you're not there and you're not around when this is happening, you're not going to get that information. So I wouldn't say that I so much hold it back, but it's just a matter of people have to actually make the effort to be where the information is, whether that be flight school, whether that be on coaching, whether that be at the boot camps or anything. I mean, you just really. That's life. You have to take the initiative and put yourself where that is. You can't sit back and expect people to come find you and give it to you. You know, this doesn't work that way. You have to want it, you have to seek it, and you have to go for it. And when people see that and they. You look and you see someone that's really spending the time, spending the money, then you say, geez, this person's sincere, this person's real, and you open up to them. It's just like us becoming friends. We open up to each other. The only way you're going to get this kind of information that, if you want to call it secret, is to develop a relationship by being where you should be, by dealing with the people you should be Dealing with and associating with the people you should associate with. Yeah, there's definitely certain bits of information that make this business easier. But just be. Be where it is. Go for it. You know, don't hold back. I mean, do you really want to succeed or do you kind of, sort of, kind of want to succeed and you want someone to. Like, I've had someone say, geez, I want to have a. Have you mailed yet? No, I'm waiting for my va. Well, no, no, you need to mail first. You need to get the process going. And then after that you can go get a VA and train them. You don't put the cart before the horse. You know, you need to be in the right places. You need to be circular self. I mean, associate yourself with the right people. Then all these secrets we're talking about, no one's gonna hold them back from you if you put the right effort in.
I love it. I love it. Scott. Todd, what are your thoughts? Well, okay.
So, you know, like, one of the things that really, I might say it drives me crazy, but one of the things that I think is funny is when somebody is having success with something, okay? And that is, in a way, their strategic advantage. Okay? Like, there's things that I have success with or areas that I have success with. It's my strategic advantage as a company. I have a fiduciary responsibility to my shareholders, me and my wife and my family. I have a fiduciary responsibility to maximize our shareholder value. I mean, that is the core of any company. That's the core job of any executive of any company. Just look at Amazon. Amazon's job is to maximize shareholder value. They just announced Whole Foods that they're buying Whole Foods. And they have. Obviously they're not just buying it, okay, we just bought a grocery store. They're going to do something with that store, right? Like, that's their strategic advantage. And you know, I think that you sometimes when you find success, like, deep, deep success, it's okay to show other people, like, how to mine for gold, but it doesn't mean that you bring them into your gold mine and tell me, here, take it all, take it with me. Like, I think that there's certain things that you. That you have that's a strategic advantage to you that you have every right to kind of hold back on. But that doesn't mean that you're not sharing. It just means that you can share in other ways, you can educate in other ways. It doesn't mean, though, that you have to kind of say, hey, here's the exact county that I'm having success in this particular area. Come with me. It's more of, hey, you can find success anywhere. Here's how you go do it. Here's how I found theories that successful to me. But it doesn't mean that I have to, like, dig in and like, just take somebody and plant them. Here's my gold mine. I mean, no company in the world does that.
No, they don't. Absolutely. And I think that it's. I think. I think everyone's made really a really strong point. And I could see a listener, like a coaching client, for example, that's made a huge investment thinking to themselves, well, geez, I'm making this big investment into coaching. Are these guys not telling me everything? And the answer is yes and no. Right? We are telling you More than 99% of the people that are not in the coaching program. Right, but are we going to give you the, you know, the secrets to everything that we've done? Well, the answer might be yes and no. It depends on what level of coaching you are. Like, if you're an elite weekend, that's where we totally open the kimono. Right. But only a few people can do that. Right. But the real substance of it is, are we giving you the information that you need to move the needle in your life? And I can say definitively, because we have an overwhelming amount of proof that we are giving you everything you need and more to do very, very well in this business and at the same time, not hurting our own little veins of gold in a market that is massive right now. The question then would become, well, if, you know, the market shrunk to a point where we couldn't give you any information, then we'd have to say, well, either we're out of business in our land business, and then doing just education, which a lot of people do. And I would say, I would make the argument that they're doing a disservice to their community. So, you know, because now they're. They're teaching something that they can't do themselves because that market has shrunk to a point. And now it's. It's. I don't even know what the word for it is. I guess it's. What is it? Fraud?
It's almost like a dead market, you know, in that case, that they're not, you know, they're teaching yesterday's stuff. And Mark, I mean, that's not.
Not.
Not to make you feel good. But that is one of the reasons why? Like when I was doing my research of. Of who to choose for education, I chose the land Geek is because of all the people that are out there teaching, of all the people that are out there, like, teaching land investing, there's only one. There's only one that's actually doing deals every single day. I don't care what other people tell you. There's only one. You know, I might start getting hate mail telling me I'm wrong, and if so, let's prove it. But, you know, I will tell you that from what I see, there's.
There's one.
One company.
So, yeah, yeah, I mean, it's, you know, and I know for me personally not to knock anybody else, but, like, I don't think I could sleep well at night knowing that I'm teaching something I'm not personally doing every single day. Now, just because I may not be the one calling the county anymore or I'm be the one taking screenshots of GIS maps doesn't mean that I'm not leading the strategy. I'm not watching my own Frontier Equity Properties deals. We need to close deals every single day. For me to continue teaching, I got to be a little bit ahead of everybody, even the Zen master. Just a little bit. Maybe not miles anymore, but just a little. Anyways.
Just one degree. Just one degree.
Just one degree. That's all it is. That's all it is. All right, Eric Peterson, we're at that point in the podcast now where we get to put you on the spot and ask you for your tip of the week. A website, a resource, a book, something actionable where the art of passive income listeners can go improve their businesses, improve their lives. What do you got?
All right, today I've got Tally T.
A L L Y.
It's an iPhone app. And Mark, you're probably gonna knock it, but I think, well, we'll see what you have to say, and then I'll. I'll give you my comment after that. But basically, you know, it's. It's for tracking goals or any little, you know, pieces of information you want to. You want to track for yourself and kind of, you know, you know, keep a streak, if you will. And it's, it's just a really nicely made app. And, you know, I think could have uses for different people in this business, whether it's tracking their mailings and marketing or keeping up with reading books or whatever it might be. So. And it's free.
No, it's not. It's a dollar 99.
No.
Poor Eric Tally counters.
No, not commerce counters. Tally. T, A, L, L, Y. A simple goal tracker and activity.
Oh, oh, oh. Okay, now I see it's free. It streaks.
The one that you're going to bring up is not free. So that's why I'm recommending this preemptive attack.
I like.
Eric is gun shy. He's like, okay, before I even tell you what it is, go ahead and unload on me, Mark. And, oh, before you unload on me and you throw this other one at.
Me here, I mean, I respect the preparation. Good job. All right, next week, I'm bringing two. Now, for everybody that doesn't have an inside joke between Eric and I and Scott. Last year, Scott, Todd and I had a competition, right? Who would do the most deals? Now, I don't like to talk about it too much because Scott did 197 deals. I did 192. And Eric Peterson sent Scott a Team Scott shirt. Clearly, going into his camp, to this day, I would not let him live at that. So that's why I like to haze.
It was a wise move. Wise move.
And, you know, it's. It's proving today to be a very wise move because now he's prepared for all the little digs that I could give him at any point in time, but he's prepared. All right, Zen master Mike Zaino, what's your tip of the week?
Well, it's gonna be another quote, but I think it's relevant to today's discussion. Another quote from the Buddha.
You ready?
Too cold, too hot, too late. Basically reminding us to stop making excuses. This whole business really is about creating new habits and sticking to these habits every day and not, you know, sitting back and expecting things to happen without effort. There is effort that we do employ. I mean, you have to try to make things happen, but it's where you put the effort. It's how you develop your system. So basically, too cold, too hot, too late. Just reminding us to stop making excuses. There's no. I mean, if we're doing this business, anybody can do this business. And it's just a matter of developing those daily habits, these daily routines. Getting your mailings out, getting your marketing out, and. Yeah, so stop making excuses. That's my two sides. That's my quote.
Too hot, too cold, too cold, too late, too late. No excuses. I like it. David Benalis in the beautiful city of Detroit.
Yeah.
What's your tip of the week?
I don't know about. I don't know about youtiful. My tip of the week is A chrome extension called Momentum.
You can't do that.
No, no, no, no, no. I totally stole. I stole Scott's.
No way.
Go ahead, Go ahead.
Wow, that's like finding gold whenever you take Scott's tip of the week. So I'm sitting a little bit taller right now. If the audience can't set a team.
Mark participant there.
Actually, for the record. For the record, Mark's my witness. I already laid that one down. But you go ahead.
I will vouch for Scott podcast earlier down, and I actually use the extension.
But it's okay, David, go for it.
Because I love it. Look, only count about the.
You know, because, honestly, Scott might not share everything he knows about Momentum. He might hold on to a little bit of strategic advantage. I'm going to share everything, and I.
Wouldn'T expect anything less than the Millennial. I love it.
Oh, man. When you open a new tab with Momentum, it's obviously, it's got some beautiful graphics, but most importantly for me, it's the to do list. And if you're opening a new tab and you're gonna hop on Facebook and you realize, oh, shoot, I need to get this done. It's a nice, firm kick in the butt to keep you on task. And now I'm gonna have a picture of Scott Todd right there staring at me every time I open a new tab.
All right, I actually. I love that Chrome extension, Scott. The only thing is, like, if I get, like, a hundred chrome extensions, are they like WordPress plugins? Does it slow things up?
I don't know.
I don't.
I don't know.
I. I don't think so.
Okay, that's good then. I got a lot of extensions. All right, no worries. Scott Todd, what's your tip of the week now that David took it? My.
My tip is check out sticker mule.com mule.com and for all your sticker needs. It's cheap, it's easy. I actually had some. Some cool stickers made up. Is very, very inexpensive, very easy process. And they run. They do run, run deals from time to time. So, like today. Today, I mean, this is. You know, if you're listening to this, you might have already missed it, but today they have a deal where you get, like, a hundred, like, round stickers for, like, $29.
Okay.
So, you know, it's good because you can use these stickers for anything. Give them to customers, put them on your mailing to try something new. You know, how can. How can I stand out from David or Eric or Mark? Just try different things. And sticker mule might be your friend. Yeah.
I mean, Scott, would you use this like a, like a glue gift for a seller?
And I've done that.
All right, that's kind of cool. I mean, how would you, would you do it for your branding or would you do it for them, like putting.
I did it for branding. So what I did was I created these stickers and anytime someone bought a property for me, I mailed them, mailed them some stickers. And I've yet to see one floating around town, but I mean, you know, I don't know. Anything can happen.
All right, great.
Great.
Well, my tip of the week is I always like going back to this book at least once a year is personal mba.com have you guys read personalmba.com? scott's a yes. Mike, have you read it? No, I have not. Eric, have you read it? No, not yet. David? Not yet. Okay, so I really like this book. It's. It packs a lot of really good common sense business advice in a one little tome. But one of my favorite techniques that he does, and we talked about this earlier, Scott, was the five fold why? And the five fold why is a technique to help you find out what you actually want. And applying it is really easy. So whenever you want something, ask yourself why as many times as needed until you get to the root of the want. And once you discover the root cause behind the want, you'll discover new ways to get there. So if you go to personalmba.com 5full y it kind of walks you through it. But, you know, I really feel like we're not in the passive income business necessarily. Like even say it's art of passive income. We're really in the freedom business, right? That's our business. We teach people how to become free. And it starts with, well, I want to make it more money, right? I want to have more passive income. Well, why do you want more money? Well, I don't want to be stressed out about money, Right? Okay, so why don't you want to be stressed out about money? Well, I don't want to feel anxious, right? Well, I don't want to feel anxious. Well, I want to feel secure. We all want to feel secure. Well, why do you want to feel secure? Right. Well, so I feel free. I feel free. And then why do you want to feel free? Because I want to feel free. Boom. That is the root cause. I want to feel free. And Eric Peterson's like, what the hell is he talking about? This is so woo woo. But that's okay. It does get you to the root cause.
No, actually, one of my kids was knocking on my door and I was hoping they didn't come in.
All right, well, no worries. And you know, for those dads out there last Sunday, happy Father's Day to everybody as well. And thanks to people in the group as well as for wishing us a happy Father's Day. Really appreciate it. So I hope everyone's getting value out of these roundtable podcasts. I know we're having a good time doing them, and the only way we're going to be able to continue to do these is if you do three little favors. You got to subscribe, you got to rate, and got to review the podcast. Send us a screenshot of your view to supportthelandgeek.com and we'll send you for free the $97 Passive Income Launch kit. If you want to learn step by step how to actually master this business, get started. There's two guys you want to talk to. David Banalas and Mike zaino. Go to landgeek.com training and talk to them. See if this is right for you. And learn more about flight school, the toolkit, one on one coaching, whatever you want to talk about. How to be a firefighter. Firefighter. You know, maybe the cabinetry business, anything.
I'll talk them out of it.
Talk? Yeah, talk. You know, like why, why they're doing it. It's awesome. So go to thelangic.com training and schedule a call. Guys, are we good?
Yeah, I can't stop on that. Stick a mule. I'm actually thinking about. I actually like that.
All right.
Do something with that momentum.
Yeah. Awesome. All right, well, I got a lot out of this podcast I know for sure. Like, as soon as we we're done, I'm taking my glasses off and I'm just gonna rest because I can't see anything. We'll check my email.
I'm not joking.
I'm really gonna do that. Scott's like, oh, I see. All right. All right, Scott. Should we do it?
Do it, Mark. Ready?
One, two, three. Let freedom ring.
That was pretty cool.
Not bad.
One of the best ones yet.
Maybe like six out of ten.
All right, Mike Zana, welcome back.
Thank you.
All right, thanks, everybody.
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