The Land Geek Podcast #18

Welcome to the Land Geek podcast, your resource for information and tips to making money by buying and selling land. Let the Land Geek show you how to make a passive income by working smart, not working hard. Learn strategies and tricks to make money buying and selling raw land today. And here is the man that's going to help you do that. The Land Geek.

Hey, it's Mark Podolsky, the land geek from thelanegeek.com and I'm with an injured. But he's still ready to podcast. Duran Frazier from Reserveland.com Rural Property Finder.com TheLandHub.com.

Take out the Please. It's Land Hub, Sir.

No. Okay. Landhub.com thank you.

I'm sorry. Well, since that was an acquisition of a domain name last week, I have the. I have to let the listeners know that landhub.com is going to be the next generation real property. Finder.com so, anyway, I feel good. I had a little run in yesterday for the listeners that don't get to hear us in our banter. Every day we. I like to be active, play sports. One of them is playing basketball to stay in shape. And yesterday was a little run in with a gentleman into the neck and caused some issues with my windpipe. So little. Had a little, little trip to the ER with the old ambulance, so wasn't fun.

Now, see, this is my definition of professionalism. Even though you're injured, even though you're in pain and it probably hurts to talk, you're still showing up to do this podcast.

I can't tell you the amount of pain I'm in right now, my friend, but podcasting is my priority.

That's right, because let's face it, you're making millions from this podcast.

Oh, my gosh. It's crazy. It's crazy. I opened. I opened the mailbox today and checks. I couldn't believe how big these checks were.

Right, right.

They had it. They had it. They had it. They had a period in sign of all the numbers, whatever that means. So look like 30 cents, 40 cents.

There's more to life than money, right?

Exactly.

You're podcasting, you're helping people. It'll all come back exactly a hundredfold. So anyways, thank you for taking time to do this even though you're injured. So, all right. We were just talking before the call about being flexible in the marketplace because the market's constantly changing. There's going to be good months, there's gonna be bad months. Things just don't constantly go up and things don't just constantly go down. And if you don't have this attitude of flexibility and kind of being an experimenter in your business, you're not going to be able to take your company and your business to the next level. Do you agree, Duran?

100%, Mark. And I think, man, why do I keep saying 100%? Okay, 94%, Mark.

You agree? 94%.

To be honest with you, I think that we are in a very changing, very vault. But that doesn't necessarily mean the land market is going to change. In fact, some of the things that I believe in the next few years looking forward is that the landmark is actually going to see a subtle increase, while I believe the residential market has peaked again, is going to come back down. Because the fact is we had such a downturn in 08 and we never really took a bump back up, whereas the residential market has skyrocketed. So I see a little bit more interest now with land. But like Mark said, the, the, the ever evolving platform of, of, of changing what, number one technology. Number two is how you market your land. Whether you're on Craigslist and you have an ad out or you decide, hey look, you know, I'm going to go all ebay for the next two weeks, see how ebay does or I'm going to go stick it on, you know, real property Finder, see how that does. You know, you just kind of mix it up. But you have to change up your ad, you have to change up keywords, you have to make it look fresh because what happens is it just gets stagnant, you know, and not being flexible and evolving with the markets means you're probably going to lose customers, buyers.

Right, right. Kind of reminds me, you ever go to like one of those restaurants or you watch Restaurant Impossible and you know, the guy goes in and it hasn't been updated in like 10 years and everything looks old and you know, dilapidated and it's like, what are they doing? You've got. So you know, every day you've got to try something new. There's a Japanese word for it, it's called kaizen. Right. So you know, every day do something, iterate something to make it a little bit better. And it could be your marketing. Maybe it's a system to be more efficient, maybe it's your sales cycle so that it's a little bit more customer centric, making it easier for your buyers to actually, you know, handle the transaction. Whether it's a paperwork issue or paying you via credit card or debit card, whatever it is you've got to constantly be innovating and trying out these new things and being flexible in the marketplace, otherwise it's going to get stale, it's going to get old. So what kinds of things, Rand, are you doing right now to iterate with your business?

You know, actually I've done quite a bit in the last few weeks. I've been playing with the, you know, as most people know, we vote Mark, Mark and I will sell properties for all cash. We also do terms and we'll finance our clients. So one of the things I've been doing is changing the strategy and structure of how we finance. So I used to finance at a fairly low interest rate and I'd realize that there'd be people that would be doing 0% interest rate, you know, and we talk about the 0% over five years or 10 years, whatever they do. But the price was just competitive enough that you would steal that buyer away from somebody else by just changing some of the aspects of how you structure that offer or that ad. So I've been changing up my ads a little bit, trying a couple of different techniques. Now with zero percent, which at the end of the day, when I'm selling a property for 30 grand and I paid three for it, you know, and that happens and you know, people say you're crazy. It still happens. We still get great, you know, deal. In fact, some of the stuff that Mark and I had looked at recently about, I think four or five months ago, I picked up some properties, some 10 acre lots that were beautiful, with power, with roads. I think I picked them up for three grand. They were selling for like, I think around $90,000, top of the market. I picked them for three grand.

So, yeah, I mean, that's the thing about this business is that happens when you start making offers and going to tax sale auctions. It's, that's this business, I mean, you've got to buy it, right? Really? Right.

And of course, you know, you may say, well, three grand, I don't have three grand. Well, guess what, in that situation, if you know the market, if you've done your research, I guarantee you, anybody, me, Mark, anyone, you know, that has, you know, has a little bit of money to spend and you structure the deal, right? They're going to help you out. So, and that's, that's something, you know, in that situation, you sell for 30 grand, you do zero percent interest. You know, maybe it's, maybe it's, instead of being, you know, a $40,000 deal with interest, it's actually, you know, it's 30,000, but you're still making, you know, the profit's still ridiculous, so.

Right, right. And I'll tell you what I'm doing right now is I'm trying to get away from platforms that aren't either performing or that there's other sellers that are just beating me in price. So I'll give you an example. There's, you know, these five acre parcels in Colorado that I've been buying, right. And I'm getting them super cheap and I'm selling them on easy terms, but my actual price point is twice as much as the next competitor. So my sales cycle is taking longer. And it's very difficult if you're online, let's say ebay, to determine how much. Why is, why is my property twice as much as this guy's property and it's in the same area. What other value add am I giving? So, you know, I'm doing other value propositions such as a better guarantee or, you know, zero percent interest, but it's not moving. So do I really want to then just lower my price to match this guy's price? And I don't think I want to do that. I think what I want to do is try other channels. Either hit up, which is I'm considering my most valuable asset now is my list either of buyers or potential buyers, prospects that have opted into my list or trying other channels. Right now I'm really hot on Craigslist, so. And I will be really hot on landhub.com as well once that thing gets rolling. So what do you do, Duran, to kind of become flexible with the marketplace when you've got a competitor that just seems like they're undercutting everybody?

Yeah, you know, that's, that's kind of like the, the buy, the buy and hold theory. In fact, I've talked with a couple of big land sellers here in the US recently that we were discussing some of those, those exact things where, where people had, you know, picked up some stuff at a, at a, at a similar auction that we were at or had done some letter writing campaigns and had had, you know, several properties they were trying to sell and undercut everybody because they were making, you know, 10% margin or 15% or 20% margin because they didn't care. You know, they bought a product for a thousand bucks and they were selling it for literally $1300, which didn't make any sense. When the property's value and when we say the course, the value is what someone's willing to pay for it. But at the same time, when you have a market with a ton of supply and very little demand, you can change that very quickly. And market, I know that very well because there's someone that has done that to us over time. They had just, you know, access, too much money and all they cared about was making 500 bucks a property instead of really focusing in on, you know, the margin aspect and how to make real money and get creative and put ads together, that kind of stuff. So, you know, I've been playing a game where there's certain properties I won't even list for a year. I'll pay. I've got property taxes I've got. And Mark, you're, you're probably a little different than me, but I know I, I have certain properties that there's no way I'm undercut. I'm not going to play the game with the market. I'm going to hold onto them, I'm going to pay holding costs and then in a year from now, I'm going to put them on when there's no properties out there or when maybe there's an auction coming up in a month or two. But I'm the only person that has that land left. And then I'll put it on the market and you'll find there's a lot more demand that way.

I like that. Now how do you structure that with capital gains? Because if you're holding it for a year now you're in a capital gain situation. So do you bifurcate your property so you've got short term property that you're flipping and then long term property that you're keeping for capital gains treatment.

Correct, Correct. And to be honest with you, that's all. That's all. Most of the stuff that I'm doing is all ordinary income. So it's not. And I have to, you know, we actually need to get it. Bringing a tax guy on a conversation one of these days just to kind of give us a better understanding of, you know, because the tax code changes every year from Bush to Obama to our next president who I don't. Gosh, I wonder who that's going to be. Mark, what are you thinking? Maybe. Maybe you are. Maybe you or me. I don't know.

It could be you more you more than me.

I'd like to run, but you've got.

Very strong political opinions.

I do, but I'm not very articulate anymore. Anyway, so I. Anyways, I just think that we need to really understand and we need to get the listeners to understand what the best way and the best strategy is from a tax perspective. But, but yes, I'm doing both tax and I'm or tax doing both cash and I'm doing terms and most of it's ordinary income, the occasional properties depending on what we buy. And you have to remember that again, we talked about it, the dealer versus investor, that there's just a strategy that you can, you can work with the tax code, you know, do. And I think. What is it called? What is it, what's the monthly payments call when you would.

Installment sales.

Installment sales.

Right. So.

So anyway, we'll get back into that another time. But yeah, so that's kind of what I do. I kind of have this. I just know that there's certain properties, you know, you'll go to an auction and everybody will buy. And that happened recently again, where everybody bought the same properties. Very, very good properties. In fact, it was the first time that they that want. This one subdivision had, had had a foreclosure sale and probably I wanted, I'll say 12, 15 years. Developer basically went defunct and all his properties went to the tax auction. And it won't happen again because everything was sold and I bought a lot and unfortunately I bought a lot of them and I'm sitting on them and we're paying, you know, property association dues of 240 per property per year. But, you know, I look at it, okay, cool. You know, one property, 240, you know, it's a nice property. It's probably worth, you know, 6,7000. I paid 1,000 bucks for it. You know, that's 6,7000 cash. I can probably sell for right on terms, maybe 10, 12 grand. So it's worth holding if you can, if you can play the market correctly and know what you're doing. A lot of people can't hold on properties for too long, you know, because we own them free and clear and we have some other cash to spend. It's not, it's not a burden on us. But some people, it's different. So you have to know your market, know what you're buying, know that if you're walking to an auction and there's 500 other properties that you're probably going to see a lot of competition on the market immediately.

Right? Which means that you've got to be flexible and you've got to be creative. You don't want to start butting heads with 10 other sellers in the same platform. So if, let's take ebay, for example. If you go to a tax sale auction in, say, New Mexico, and everyone's buying the same lots, let's say, in Deming. Remember those Deming lots, man?

Deming. Don't talk about Deming. I'm just kidding. You know what? Deming actually has always been pretty successful for me, so I can't complain.

No, no, but you know, they would sell, but now, you know, there's. It was just. It was just too competitive. Right? Yeah. So you've got to be able to, you know, create other channels. And I'm really big right now on building your list. If you, you know what? I'd spend more time on creating landing pages and getting people to opt in for your valuable information and start cultivating relationships with your potential buyers than I would spending, you know, a lot of time and a lot of money on a website. I know, I know it's crazy to hear, but what good is the website going to do you? I mean, you need a website, I guess, for credibility, but I don't, I don't get tons of sales from my website. What about you?

No, I don't, to be honest with you, which is very interesting because I actually drive quite a bit of traffic to my website. But at the end of the day, there's so much maintenance and updating on a website. And of course, one of the ideas that I had for Landhub was to create a portion of Landhub, giving the seller the access to build a one page template with their property or multiple properties on a WordPress template that's run straight on Land Hub. Because at the end of the day, you just don't have time to manage it and to update it. So we want to create these templates to give sellers the ability to go out there and focus on what's important. The website is important, but it's definitely not a priority. Like you said, building a list, getting involved in touch and engaging with people that are already interested. They don't, they're not. You're not going to get them to come to your website and read the information. You got to give it to them.

Right? Right. So you've got to give them an ethical bribe, so to speak. So, you know, if I'm going to give you my first name and email address, what are you going to give me that I'm going to find valuable? So, like Duran's creating the Freelan Report, I've got three fatal land buying mistakes and some other information as well that I give out. So you start creating these relationships. And I find that is so much More efficient use of time than just going on a WordPress site and updating your site or updating trying to drive traffic to a website. It's hard, right?

It is, it is. And you know, I think, I think at the end of the day it comes down to, it comes down to understanding where the real value is and what platforms work best for what you are trying to accomplish. So if you're trying to sell for cash and you need money tomorrow, you know, you go to ebay. If you're, you know, if you're, if you're looking at another. The other frustrating part too is, you know, I look at, we look at, you know, the conversion rates of the different websites that we use. And Mark and I use sites like eaglestar.net and landsofamerica.com and landwatch.com and all these platforms are based on search, meaning they drive search and you pay for it. Because that's what they offer you, is that people are coming to the website but they don't tell you is that it's not user friendly. None of these sites are user friendly. It's all based upon money. I want to give sellers the ability on the backside as a seller to, to have everything at the tip of their fingers. And, and yes, you're going to put, you're going to list on my, on my side and the other side. Oh, when it's time to turn off a Land of America account. Because I've literally been on their site for, I don't know, five months, had seven or eight or nine properties I've listed just to see how it goes. Now I've gotten, I think I got one inquiry. So.

Yeah, yeah, that, that's not good. And you know those, those platforms, they're spending real money on Google and they're spending real money on search engine optimization. And if you do a keyword search for say land in Nevada, those platforms are gonna be the first ones. They're always gonna be on page one. So it's really tough. And you know, I don't know, how do you feel about blogging for your search engine optimization on your website?

Okay, so there's a little secret that I know about which we can share with the readers. And one thing that Google is really, really, really focusing in on now with their recent updates with Panda and everything, and I don't know what was Panda and Penguin, is that they're trying, I think they've had a more recent one. The algorithm constantly evolves because what they're trying to do is they're trying to prevent content that's duplicated to not somehow get to page one of their search engines. So what they want is they want us as bloggers, as writers to write unique content that's compelling, that makes us readers want to read. And funny, last night I happened to be, I'm a contributor in Yahoo's network, so I will write articles for Yahoo occasionally. But the interesting part is reading what they had like a little course and I was going over it last night. It's so interesting what Google and Yahoo are focusing on, which is strictly content. And in fact they much more see content than a bunch of messed up links from stuff that doesn't relate. And you'll get penalized from Google and penalized from these different search engines because all you're trying to do is build these. You know, it's basically what's called in the SE world is black hat build. Build a site based on black hat tactics of trying to get your, your site to the top. So it's all about unique content. It's all about blogging and you want to get, see you. If you get, if you get an article that does really well and all of a sudden you're providing information to other people that's, that's really pertinent. It's it, the chance of it going viral and you getting backlinks and, and natural backlinks is big. And to have that is huge for your site and for what you're trying to accomplish. So it's all about content. If you can write, great. If you can't write, go find someone who can write for you because that is going to be something. And I think we talked about this a little bit, Mark, is that Google, the Google concept which they put together obviously is basically taking people in our circles. So you bring people in your circles and you, whether you tag them as friends or acquaintances, whatever they are, they're in your circles. Now. Did we talk about this? Like if Robert Kiyosaki is your friend and.

No, no, we didn't talk about this. We've never even talked about Google.

Okay, so this is something that I think we drew.

Who's on Google?

Okay? It's not who, it's who has to be on Google.

You're recommending Google.

You now do not have a chance. You don't have a choice. You get on Google or you're in trouble. Okay, okay, I'll tell you, look, I'm.

On Google, but I'm not posting anything there.

Okay, okay, you need to start. I'll tell you why Google has an authorship program. Okay. And the authorship program, basically you want to be a verified author. And there's a. If you type in. If you type in the word Google verified author on their, on their platform, on their search engine, it'll take you to a page and it'll show you how to do that. There's some coding. There's some coding you have to put into your site. And you accepted. I've done all this stuff on different sites, but the idea is basically that once you're a verified author with Google, you will rank higher just because of that. But if you're in my circle. So let's just say Robert Kiyosaki, he's in your circle, Mark. And I write, or I'm searching for real estate investments, right. And Kiyosaki writes an article. Have you seen that little Google photo now of people that show up toward the top of the search engines with an article?

Yeah, yeah, yeah.

That's exactly what that is. That's called Verify authorship program. So that's. So what happens is because they are in my network because of you, and he's now in your network, he's considered a, you know, a verified author. That goes. That, that and his work would be syndicated prior to anybody else because of the circles and how they work.

So let me get this straight. So you're recommending get on Google, opt in to become a verified author if you're a writer. Correct. Well, anybody can be a writer, start writing articles. So if I'm gonna write a blog on my website, I might as well push that out to Google, correct?

Well, okay, it's not that you're pushing out to Google. I mean. Yes, link it to your Google.

Okay, Am I writing it in Google or am I writing it first? My website?

No, on your website. On your website. And then you create yourself once you're on, you. You can actually in. In your Google account, you can sign up as an author. It'll show you on, like on the bottom, right. I'm not sure under what account tab it is, but it shows you like who you write for. If you're an author for. And you can put in the site and then you can go accept that. You can go back to the domain you just got. You do a little bit of work. You know, just like if you're doing your analytics or anything else, do a little work and you accept that. That page as yours, right? That. That blog. And then you're. You're considered a verified author for that. For that particular blog.

Okay.

And so if you, if you write a blog now Google's following that blog. So if it's, if it's a blog and information that, that Google finds as authentic and you and unique content, they're going to syndicate it out through the search engines. When someone searches particular keywords, if you've stuffed the keywords correctly and you've done everything right, that makes sense.

That makes sense. So, so this is the order of things that you're recommending. Sign up for Google.

Yep.

Become a verified author. Correct. Blog on your website, Right?

Yep.

Link that blog to your Google account.

Correct.

Use the. Correct. Do your keyword research. Right. Don't stuff, don't do keyword stuffing, but have at least two or three good keywords in each article and that drives traffic back to the website.

Correct. You'll, you'll, eventually you'll move up ranking wise in the search engine because of the unique content and what you're writing about.

So if I do a search for cheap land in New Mexico and you just wrote an article about a tax sale in New Mexico, you'll come up on that first page.

Correct. I think what, what Google is trying to get away from is trying to get away from pages that really don't like, you know. And, you know, because you go to a page and okay, cheap land in Mexico and I see 100 lots in New Mexico now, you know, they want to get to particular places where people are writing about it, where the content is real and has the opportunity of going viral in one fashion or another. So in this situation, that's the way they do it. You'll become a verified author and they'll syndicate yours at the top of the search engines prior to a, you know, to a Lands of America, you know, page with, with a bunch of property on, on the page that doesn't have anything to do with what the, what the search was.

Right, Right. Okay, so that's interesting now because this is about working smart and not hard. You know, sitting down to write about something is hard. So I struggle with it. Dran. I don't know. Do you struggle with that?

So here's what's really funny. Growing up in school, first of all, I have, as you guys all know, I'm ADHD by, you know, times 12. But I'm, I'm very good at honing in and focusing when I need to. But I was a horrible writer. And I remember my writing teacher was like, oh, did you? But I was a creative guy. Like, I was always thinking something like off the wall. But I couldn't I couldn't articulate. So. So as I got older and as I started getting, you know, I started learning more and reading on the Internet, I still. I still like to read a lot of the news on the Internet. I started going, gosh, you know, I like to write. So I started writing it. And about seven years ago, I just started writing. And writing came so natural to me that now I can literally write an article and I write. I think, you know, Mark, I'm a published author in a big magazine here in San Diego called For lmat.

You know. You know, you are. You're the Quentin Tarantino of raw land. Okay, perfect, because have you ever heard Quentin Tarantino's interviews?

No.

No. He's like. He's like this creative genius, but he never even went to college. Like, he. He started like a blockbuster, and then it was writing, you know, these unbelievably brilliant scripts on the side. And then, you know, next thing you know, he's. He's in, you know, winning an Academy Award for Pulp Fiction. But if you hear him talk, like, he's all over the place.

Yeah, that's. And that's me. I mean, my friend's like, what, are you okay? I said, I'm fine. I'm not on any drugs. I know I should be, but. But no, that. That is. I guess you're right. In a way, that is kind of me, and that's kind of how. How I operate. But, yes, I've written several pieces and in fact, there's a website called Forward Metrics where I contribute to their website. But there's a magazine here.

No, I know, I know, I know you're a good writer, but how do you come up with your ideas? How do you look at a blank screen and say, this is what I'm going to write about today.

Dude, I was just about to get there before. I was just do a little self promotion and then I was going to get to that piece right there.

Don't rush, please, please go to forwardmetrics.com I'm just kidding. Joanne has an equity stake in. In forwardmetrics.com all right, go ahead now. We plugged you.

Oh, I'm just kidding. Okay, anyway, so listen. So for me, as a creative guy, I always think about things that people don't think about. Like, don't. Like, my brain kind of goes off, but I think about land and I go, you know what? Like, what could I do with this land that no one's done before? Right? So that always makes me go, okay, well, if I. If I can do this, I could probably write about it or think about ways to write about it. So let's just talk about maybe solar for a minute. Right?

Okay.

How do I take a piece of land and utilize it at some level and go off grid? Well, there's several ways you can do it, but I would think about creating something from an aspect, number one, that's cheap, number two, that no one's replicated. And then as I'm thinking about my ideas, I'll just kind of jot it down on a piece of paper, or I'll write it on the Internet and then I'll come back to it. So I'll like. I'll kind of try to formulate the idea. And it may take me. Sometimes it takes me a day or two or three to formulate one idea, but I. I'll take ideas of. Of. And I know that everybody's brain is different, and it's not like mine, but it. But it. It always takes taking a piece of something and putting it somewhere else where it doesn't belong, because that's how. That's how you put ideas together. So whether, like, solar and land don't really go hand in hand, but you can put them together and they can make something. Does that make sense?

That makes total sense.

So that's what I'm always doing. I'm always trying to innovate in my brain how to take something over here that has to do with real estate and then take a marketing concept that no one's ever thought about. And one of them, which, again, on my crazy, crazy brain, here's one, was real estate and nonprofit. They don't really go hand in hand, but I made them go hand in hand because I came up with a concept called I Give Realty. And I Give Realty was giving 25% of every commission I give Realty. Yep. And I have the website out there.

You're a capitalist, right?

I am, yes.

That doesn't sound very capitalistic.

Well, but, you know, I'm a big giver too, Mark, so.

I know, I know.

So. So I. So I just thought of a concept of going after these people that are giving to nonprofits and going, hey, you. You can now use this program as this brokerage to give 25% of your commission back to charity of your choice. So. So just taking ideas and people like, well, that's kind of a cool concept. That's a lot of money. I'm like, yeah, but in San Diego, where a property, average property is 500 grand, and the average commission is 25 grand, you know, on a deal or, you know, half being twelve and a half thousand, two grand or three grand to give to a charity to make nine grand. I mean, you know.

Yeah, it's not exactly. So. So.

So that's the kind of things that I. That I do in my. In my wacky brain of mine is I try to take concepts, put them together, and then I write about it. And that's. And I. And I think about how to innovate and create and write because there is. There's so much stuff out there that we can put together that we don't know how to do. Because I don't let our brains go there. We have to let our brains go out there, pick, choose, put things together.

Right, Right. Okay. So I'm going to. For my tip of the day, I'm going to give everybody an actionable tip. Because this is what I really do. When I have to sit down and write, first thing I do, I turn off my Internet and I might use freedom.com, something like that. So I don't want to. I don't want to. I want to completely clear my head. I turn off my phone, I turn off my email because I don't want the little ding. I don't want to be distracted at all. Then what I do is I'll close my eyes and I'll use a program, and this is gonna be my tip of the day. It's called Drag and Dictate. Now, there's. If you have an iPhone or smart Android phone, I think you can get drag and dictation for free. But I have it on my computer. I think it was like 50 or 100 bucks. So what I'll do is I'll put on my headset and I'll just close my eyes and I'll just start talking. Just start talking like I'm talking to Duran. And actually, sometimes I'll even picture that I'm talking to Duran.

Wow.

I'll just go and I'll just start talking about, okay, I find this concept interesting about whatever it is. And then from there, it's dictating. And then next thing you know, I've got an article, or. What I'll do is I'll take. Sometimes when I do these, my coffee talk YouTube videos, I'll take a YouTube video, one or two of them, and I'll transcribe them. So transcription services are really inexpensive. Now I'll take that transcription, and then I'll kind of clean it up, or I have My va. Clean it up, put it up on my website so it's not so difficult to sit down. I mean, it's a hard thing to do. Okay, what am I going to write if you just start like that? So those are my tips. Drag and dictate. And then what I used to do in my old office, what I was going to start doing now my new office is I would have drag and dictate open on my iPhone and I would just start walking and taking. Taking a walk and then talking. And an idea will come to me, and it's real quick to clean up, edit it, ship it. Duran, what's your tip of the day, babe?

Wow, wow, wow. Mark, you. You know what? You are far. You are way different than me, man. I just. For me, I can just sit, put my head down, bang it against the wall three times if something comes out. But that's great.

That's great.

I've got, like four holes in my wall right now I gotta fix. But anyway, so, you know, you talk about, you know, creative writing is not easy. Let's just get this straight. And it's work. So don't think that you're gonna go, oh, this is gonna be really simple. You know, I'm gonna get this done. It's not easy. Okay. But at the same time, for you to go and put something together that is very good and unique and compelling, it's very important. And so there's a couple of websites, one that can give you ideas called Creative Writing prompts dot com. And so there's various sites out there that can kind of give you ideas. So look on places that you feel like could help you spur the ideas. So there's plenty of websites out there that can do that for you. Just don't get caught in all the muck. Because what happens is you go to one site.

See, that's what happens to me. I start getting sidetracked. I can't look on the Internet for ideas anymore. Next thing I know, I'm like, I'm gone in Internet land.

Yeah. Yeah. And I, you know, I do the same thing. I get. I get trapped in various websites sometimes. And. And for me, though, that's how my brain operates, because I actually get ideas by doing that. So, like, I'll take like 15 minutes. Like, my. My. My snack break would be, like, going for 10 minutes and going to, like, literally going as fast as I can over 15 sites that I go to all the time, going to get all the information I can, and then something comes to my brain. So but that's, that's again, we're all different. We're all unique in the way we think. But go to, go to a place, get creative ideas. Go. I think creative writingprompts.com is a great place, but there's several out there. Just put in creative writing tips or ideas in Google and you'll find a ton of different ideas out there. But yeah, it's very, very important to your business is, number one, is to write good, good, unique, compelling content and.

Put in some keywords as well. Yeah, we talked about that site as well. That helps you, guide you. That WordPress plugin, Yoast. I'll link to that again. But Y O A S T is great to help you focus on your title and what keywords and your main point of that article and really helps with the search engines. So again, we kind of went all over the place this podcast, but we are in the market. And, you know, my number one tip for successful people is you've got to be flexible. Don't have these rigid types of stances. Well, you know, Mark said, you know, I should market here. Well, that could change, you know, or Duran said, we should market here. That changes all the time. You've got to test, you've got to measure, and you've got to iterate. And not just weekly. Try something new to improve your business every single day. If you do one thing a day, just one iteration a day to improve, you're gonna be an unbelievably more effective business than you would if you just did it on a weekly basis. So, Duran, what are you gonna leave us with?

Just always the ABCs. Always be creative.

Always.

Yeah, always be creative. Because that's important to your business. And like Mark said, you know, the efficiency and effectiveness of a business means being flexible, doing different things, changing it up, evolving, being creative. Because that's what Mark and I did and that's how we became successful together as a team over the last 10 or 12 years. And so if you want to be good at this game, you got to remember that.

All right, so Duran Frazier from landhub.com, rural property finder.com reserveland.com do me a favor. Go to reserveland.com, buy a piece of wholesale land from Duran. You don't like his property, come to my site, frontierpropertiesusa.com buy some wholesale land for me. Ideally, you go to both our sites. Listen, download for free the Passive Income Blueprint. It's free@thelandgeek.com and subscribe to my free YouTube videos. The Lane Geek Coffee Talk Subscription. Anyways, Duran, thanks again. I know you're hurting this morning, but that's the true mark of a professional showing up even when he doesn't feel like it. So this is Mark Podolski, the Land Geek, saying, make it an extraordinary week. We'll see you next week. Thanks a lot.

Thank you for listening to another episode of the Land Geek. Join us next time for more tips, secrets and information that will help you succeed. Stay connected with the Land geek on Facebook. Facebook.com thelandgeek.