Writing E-Books—What You Need To Know To Create A Lifetime Of Passive Income

Tom Corson Knowles explains how to build passive income through self-published e-books on Amazon. He shifted from traditional publishing to self-publishing, stresses the importance of branding through titles and covers, and recommends writing multiple evergreen books and outsourcing to ghostwriters to scale the business.
Questions this video answers
May 19, 2017
11 sales
About 10 months after starting to self-publish
Chapters
Hey, it's Mark Podolski, the land geek with your favorite niche real estate website, www.thelandgeek.com. and I am really excited to delve deep into our guest's brain and massage it and figure out all the ways he's making passive income with his very interesting book model. But before we get into our guest, I would really be remiss if I did not properly introduce my co host. You know him, you love him. Six Sigma Scott Todd from scotttodd.net landamoto.com and look, you automate, automate, automate hosting domination.com thelandgeek.
Mark, I'm excited. You know, like, I've got my shiny objects hat syndrome on right now because that's where I'm going.
That's what I love about our podcasts, is because we get these really cool, interesting guests and then all of a sudden it makes us about literally, like, I guarantee you, by the time we're done with this podcast, you and I will be 10% smarter, right?
I think so.
So we're blessed in that sense. And before we talk about how we're going to become 10% smarter with our guests, I want to just plug away and remind the listeners. Go to thelandgeek.com download for free the Passive Income Blueprint, get the ebook how to Avoid three Fail and Buy Mistakes. And of course, get this always informative and engaging podcast delivered each week to your email inbox. If you are not making $10,000 a month right now, you in passive income, then you owe it to yourself, you owe it to your family, you owe it to the world to start moving the needle in your life in taking massive. What's the word? Massive.
Action. Action.
Massive action. Exactly. So please do that. And then once you've got your sales, you got to manage these notes. Don't be like me in the old days, messing around with mort care and on a PC and having to manually put in all my payments. Automate it with loangeek IO because we can always make more money, but we can't get more time. Scott, you got anything you want to plug?
Look postingdomination.com thelandgeek we talk about it. But you know, Mark, for everybody that's struggling with Craigslist, let me tell you what you're missing out on. Posting Domination 1. You're missing out on an automated solution. But beyond that, what you're missing out on is like, regular sessions, Q and A sessions on what's working in your Craigslist postings. What's not working what's changing? That community exists within posting domination. So if you're struggling, forget the automation part of it. If you're struggling to get your ads out there with any sort of volume, be like some of the students who are posting 80 ads a week. I can show you how.
I love it. All right, let's talk about Tom Corson Knowles from TCK Publishing.com TCK Publishing is an international publisher specializing in mass market trade book publishing. They publish fiction and nonfiction ebooks, print books, and my favorite, audiobooks in almost all genres and niches. Tom's mission is to help his clients earn a full time income from royalties. And Tom does this by creating a comprehensive publishing and marketing strategy unique to each book and each author. He's nothing like the big five publishing companies, although he competes with them. Every publishing and marketing decision comes from his guiding principles, which we're going to discuss. Tom Corson Knowles, welcome to Art of Passive Income podcast. How are you?
Awesome. Thanks for having me. It's great to be here.
It's great having you. Also from my alma mater, iu. So we already know he's a genius, right? Harvard? Tom, you're a serial entrepreneur, you're a blogger and an international bestseller, right? And you're one of those kids that just kind of like was self actualized at 13, starting your own business. So let's kind of delve a little deeper into your model and let's pick apart the passive income pieces of it, because that's what this podcast is about, the Art of Passive Income. So Tom, tell us what made you start TCK Publishing and where are the passive pieces of it?
So I basically started just as a writer myself. I was in college. My classmates wanted like, their dream job was to go to Wall street, become investment bankers. Like that's what everyone wanted to do. A business school at iu. And that to me is just like my nightmare. I couldn't imagine why anyone would ever want to work 100 hours a week in a cubicle on Wall Street.
I did it and it was a nightmare.
Yeah, exactly. Right. And so I was, I guess, you know, wise enough to know myself, to know that I would be really miserable if I went down that route. And so I just, you know, reflexively out of habit, just opened up a document on my computer and started writing. You know, what I thought it meant to be successful in life, to have financial freedom, but also have time, freedom to be able to do whatever I want to do, whenever I want to do, wherever I want to do it with whoever I wanted to do it and to have good health and good relationships, right? And so I just started writing down this stuff in a document on my computer and eventually I shared with a few people and they said, hey, you know, you should get this traditionally published, like this could be a book. And I was like, oh, okay, that sounds cool. So I did all my research and turned it into a manuscript and started pitching agents and publishers and I just failed miserably for six years. Couldn't get a book deal. Like 99.9% of authors who try to get a traditional book deal, I failed. And so I pretty much gave up on that dream. And I started some other businesses with some nice passive income like in network marketing and did really well with that. And then about five years ago, I just had a conversation with someone, he said, hey, why don't you just self publish your book on Amazon Kindle? And I had no idea that's possible because self publishing, when I wrote my first book over ten years ago, self publishing was not a passive income model. It was a model where you had to spend $25,000, get 5,000 books shipped to your garage. Every time you sold a book, you had to collect the cash from the customer, make the sale, put the book on the envelope, make sure your books were stored in warehouse somewhere where it weren't going to get moldy, and then send them to the customer, make sure the customer got them. And it just seemed like this terrible terr business model. But as soon as I realized I could just upload a file to Amazon and get paid every single month passive royalties, that to me was like a no brainer. And so I did that. And that first month I had 11 sales and I was thrilled. I knew immediately this was going to be huge because I didn't tell anyone I published my book. I was so embarrassed I had to self publish. I didn't tell anyone what I'd done. So I made 11 sales just automatically on autopilot on Amazon with no marketing at all. And so in 10 months from that, I had my first $12,000 a month and passive income just from ebook royalties on Amazon because I was just publishing books every morning I was so excited to wake up, to write my next book, to publish it, to market it, to build my platform. And that's what I did and grew from there. And so then the publishing business came out of that because I started getting emails from other authors and writers and aspiring authors said, hey, how do you write a book? How do you publish a book? How do you market a book? And so I was answering a lot of questions and eventually my coach said, hey, you should create a video training course. So I did that. And I've since had over 40,000 students go through my online video training courses to learn how to write, publish and market their books. And then out of that, my students asked me essentially, Tom, I love your course and everything you teach, but I don't want to find editors and cover designers and I don't want to do the publishing and the distribution and the marketing and promotion. Can you do that for me? And so that's why I started the publishing company about four years ago, because my students asked me to. So that's the long winded story of how it all came full circle. But it really just started out with an idea. I just had this idea of, hey, I wanted to write something. I don't want to go down Wall Street, I want to do something else. I want to write a book about my journey and my experiences. And it kind of falls from there.
It's fascinating. It's fascinating. I mean, can you really make a full time living selling ebooks on Amazon? I mean, I've got an ebook on Amazon, I've made like 20 bucks last month.
I mean there are literally thousands and tens of thousands and soon to be hundreds of thousands of people, self published authors who are earning a full time income on Amazon and with other retailers online. So it's happening already. There's a lot of people doing it already. The market is huge. Right. So ebook sales just on Amazon alone went from zero in like 2009 to over $6 billion a year now. Right. In just a couple of years, less than a decade. And that's just sales in the US For Amazon Kindle alone. Right. So the global market for trade books. And so trade books are any kind of book you generally read other than like textbooks, right? Not like textbooks, but trade books are like fiction, nonfiction books you buy in a bookstore, books you buy on Amazon.com that market globally is $80 billion. And it's about, it's going to be in a couple of years it'll be about $20 billion will be ebook sales. Right. And audiobook sales around the 1 billion mark for digital audiobook sales. Right. So and the ebooks and digital audiobooks is where all the growth is. Right. So you know, the print sales are declining globally and you know, there's a lot of reasons, but it's for like it was just, it's more convenient for them to buy ebooks and audiobooks online. Right. Like you said you know you love audiobooks, right? And so when you look at the market, you know there's no barriers to entry, right? I mean, there's like it takes almost nothing to write a book. To publish it to market takes time, right? But it doesn't take a ton of money. You don't need a huge factory, you don't need a ton of employees. It's not the kind of business where you have to go out and raise a massive amount of capital to get into. But at the same time, when you're a self published author today, you can have the same distribution online as any major publisher without any extra expense. So you can, you know, your book next to traditionally published book on Amazon, it has the same potential for success. There's nothing that they can do that you can't do, right? And in fact, a lot of times you have more options with these programs like KDP select that they're not using. You can get special promotion programs from Amazon. And so when you look at the market, it's so big, it's growing so fast, there's a massive amount of opportunity, right? And the key is to find out what are the key things I have to do to make my books more successful and to get yourself more sales. And so that really all starts with branding. Everything starts with branding. So branding is essentially just your message. So you already have a brand for your book, you already have a brand for yourself, whether you realize it or not, whether you consciously decided or not that you have a brand. And the brand is essentially what the customer thinks about your book. It's the message they get. And so your brand for a book starts with the book title. The number one reason people buy books is word of mouth sales. Still today with the Internet age, the number one reason people buy books is a word of mouth. And so the first thing they hear is your book title, right? So if you have a book, I have a book called Secrets of the Six Figure Author. Well, how does a word of mouth sale happen? Well, someone has to read your book or see it on Amazon, buy your book. They have to like your book enough to say, hey, I'm going to remember this book title, I'm going to share it with someone else. So they share it with someone else in a conversation and say, hey, you should go buy Secrets of the Six Figure Author, it's a great book, right? And that person has to then go online or go to a bookstore. So most people, times they're going to go online, they're going to type in what they thought they heard what your book title is and they're going to find it on Amazon or some other region online and buy it. And that's how a word of mouth sale happens. And so one of the most common reasons that authors have books that don't sell well is because they miss out on word of mouth sales. Right? Because they use a title for the book that's catchy or a pun or homophones, which is like words that sound similar but you can't spell them because you don't know which word it was. Right. So when you have that kind of. It's like the telephone game. Right. So when this model breaks down, when word of mouth sales break down, you're not going to get, you know, any step in the process breaks down, you're not going to get the word of mouth sales.
So, Tom, I've got a book and I'm thinking of titling it Dirt Rich.
Right.
As opposed to Dirt Poor. I think it's clever. Scott's smiling.
I think it's pretty good. Yeah. There is a key, there is a subtitle. So once you have a good title, a good catchy title that's unique, that people can remember and they can share it, the key with a book like that is you have a catchy title, but no one knows what you're really talking about. Like, yeah, it kind of sounds like you're talking about money. Right. So the subtitle is going to clearly and quickly tell the reader what your book is going to do for them. Because people don't buy a book because, you know, they like you and they. Well, I mean, lots of people do. Like your fans will. Right. But someone who doesn't know you, who just sees your book on Amazon, they're not going to buy their book for any reason other than they want a result. Right. For a nonfiction book like that, they want a result. So what is the result your book is going to deliver to your customer?
Right. How to get out of solo economic dependency in 18 months. So, but although it can't say solo economic dependencies, no one is going to understand that. But Scott Todd, what do you think?
Well, I do like the model. You know, like, I've seen the model work for other people. You know, there's a guy that I know that he got on Kindle book publishing early on and he went out.
And.
I think he wrote three or four kind of novels. You know, like this fictitious character named Mango Bob and his adventures through Florida. He wrote one book and then he turned around and hit the next book. And he got four books out there. And when you look at his, you know, like, his Amazon rating, you know, he's always like, in the. I think, like the 40,000. So he's not like a number one, you know, top book, but he's out there and he's continuing to make pretty dang good money because he's, you know, he's got this book series. They download one book or they get one book, and then what they do, they're gonna go get the other three because they're interested in it. So then all of a sudden, his downloads from Kindle through the Kindle Unlimited, I think. I mean, they just. The passive income just soars because all of a sudden he's got this fan base that he's built up because they like. They like what they read in one of the books.
That's a great point. It illustrates. One of the things you want to do to be successful long term is to have multiple books, right? A common theme in any business is you want to increase the lifetime value of your customer. So if you only have one ebook for $3 or something on Amazon. Well, the lifetime value of your customer is only $3 if they just buy your ebook, right? But if you have five books or 10 books, or if you have coaching services or training courses or some other things to upsell those customers to. To increase the lifetime value of your customer, then you can grow your business much, much faster.
You know, Mark, I'm listening to, and I do like what Tom said, you know, like what the book could be like, in a way, a marketing piece. You know, something to put your name out there or talk about the other services. And in fact, I'm listening through audible right now. I'm listening to a book right now, and this is a very popular book. I mean, this book that I'm listening to is Virtual Freedom by Chris Drucker.
I love that book.
Yeah, it's a great book, right? But as you listen to it, what is he doing the whole time? It's like he's always pitching his virtual admin finder. You know, I go. You go over here. Virtual admin finder or whatever the website is. I should know it by now. I tune it out. But, you know, he's pitching that, you know, he's referencing. He's got little things like this is. This is my customer's experience with this website that I actually operate and own. So, you know, you look at this and you think, like, well, Ken, should I actually sell for my book?
Why not?
I mean, Best best selling authors do. Why shouldn't you?
Yeah, absolutely. I think that from a business standpoint, if I were going to write a book, which I've already done, right, I've got a luxury because I've already got community of people right now, if I didn't have that, I would actually, and I want to get Tom's comment on this, I would pre sell the book before I actually wrote it. And that way I know I've got a market. I've given myself a deadline here, right? Like, oh, I better do this or you know, I've had a bunch of unhappy people, so. And then I can, I mean, I'm still kind of wrapping my head around the actual passive piece. Like it's a one time build. And you got this recurring income yet the marketing side of it, can that be automated? I guess, absolutely. Yeah. Okay, so let's walk through that.
Well, okay, so first of all, you know, in terms of passive income, the book business is, there's, there's nothing better, right? Because you own the copyright for your work in the US for 75 years after you die. I don't know any other business in the world where you're guaranteed income for 75 years after your debt, right? Because as long as there's a retailer like Amazon, you're gonna have distribution for your work, right? So you can pass it on to your kids, your grandkids, your great grandkids, right? I don't know any other business that has that kind of long term potential for income. And so the key is, you know, first of all, you have to write a book in an evergreen market. You have to write a book that's gonna be valuable, you know, a year from now, five years from now, 50 years from now, right? Because if you're writing, you know, a book on like I've got a book on Facebook marketing, it was, I wish I'd never written that book almost, right? Because you know, every month Facebook changes something. I have to go back, I update the book. It's not passive, right? But if you're writing, you know, fiction, if you're writing self help, like if you're writing a book like you have with principles and strategies that are going to be working five years, 10 years, 50 years from now, you have this massive potential for long term success and long term success sales, right? And so in terms of marketing, you know, it all starts with a brand, right? So everything starts with a brand and every decision you make turns, the marketing is going to come from there. So the brand is like what is the promise for a nonfiction book? What is the promise you're making your customer? Right. And you talked about that, Mark. And so once you understand really clearly what your brand is, then you design the book to be successful based on your brand. So you design a book cover with a professional book cover designer based on your brand. That's going to resonate with your customer. And so a great example of the theme, how you want to think about book covers is think about movie posters. You go to the movie theater, you see these posters, you see the James Bond poster, and it's like there's like a helicopter exploding and there's a beautiful woman with a gun or something like that. You can see immediately this is going to be exciting. What are the emotions that it's eliciting in your viewer and your potential customer? And so for a book like yours, Mark, you want to the COVID to feel like how you want your customer to feel, because we make emotional buying decisions, not logical buying decisions, right? And so everything comes from that brand, right? So from the book cover to the title to the book description on Amazon, which is crucial to your sales. So you want to write your book description like you would write marketing copy, right? So, you know, a lot of online marketers, they might pay 10,000, $20,000 for a good copywriter to write a sales page for them. Well, that's what your book description is on Amazon. It's your sales page, right? So I know people who hire copywriters to write really great copy for their books on Amazon to help them increase their sales. So these are things that you do one time, and once it's done, it's going to work for you forever. So the book cover, the book title, the book description, these are things that you do one time, and after that, it's done. You don't have to change it. You can change it, but you don't have to, right? So, and then that's the key to marketing, right, Is creating something that converts well. Because once you have something that converts well and you have a good lifetime value of your customer, you can afford to then spend money on marketing, right? Or spend time on marketing, right? But if you have a bad book cover, a bad book title, a bad book description, it doesn't matter if you have a budget of a million dollars, you're just gonna be throwing that money down the drain, right? More money does not solve a bad business. More money does not solve the problem of not being able to convert potential customers into customers. Does that make sense?
I love it. It Totally makes sense. So Scott, how can we automate this and create a book business where we write books, we sell books, we market books, we've got this 75 year, you know, basically, you know, intellectual property that pass on to our children. In fact, I got a buddy who actually bought the intellectual property of a best selling author and his estate. And like it's just cash flows.
Well, Mark, I actually have a book. I actually wrote a book. I know and I make, I mean this is why my ears are perking up here, because that's a model that I did, I did one time. I still make a hundred bucks a month from that book and a month, you know, so it's like, I mean it's actually on peer to peer lending and the platform has changed and I mean I should probably go back in and update it. But you know what, I'm not going to. I'm not going to because it's a lot of work to write a book. And so I was talking to Tom before the call started. I'm thinking like, man, could I get ghostwriters that I give them good topics, you know, a well outlined thing that what I want and then just have the ghostwriter go to town and write it and start to build this, build this brand. Because you know, I don't enjoy writing. So you know, I would definitely have to automate this, this book factory to go out. But I mean there's lots of topics that I could think of that I would want covered and I could still, even with a ghostwriter, put my own spin on it. You know, the problem is how much do you want to really invest in the book? You know, because you know, if I was the writer, I mean, because like Mark, you were talking about like testing it first to see if there's a market there. Well, if you're gonna go to the Amazon platform, it's kind of, you can't do that. You can't pre sell it because.
Well, you can actually list books for pre order on Amazon.
What's that?
You can actually list ebooks for pre order on Amazon for up to 90 days ahead before you publish it. But you have to actually like deliver that book to customers right at the end of the nine days or you're canceled from the pre order program.
Right, right, right, right.
But one of the things you can use is market research, right? And so I actually have a software tool for authors and we talk all about market research, right? And so simple thing to do is you can go to Amazon, type in the keywords related to your book. So it could be land investing or something like that. And you can find all the best selling books in that market on Amazon. And then you can see, you know, you can see first of all how well they're selling. You can see exactly how many sales they have. So I have a tool that's free@tckpublishing.com calculator and you can type in the Amazon sales rank for any ebook or any physical book on Amazon. It'll tell you exactly how many copies that book is selling each month or how many copies you would need to sell in one day, like during a book launch to outrank that book on Amazon, right? So you can see immediately how big that market is using that tool. So like, in terms of, like, how many sales are actually happening in that market. And then the other thing to do to come up with book ideas is read all the reviews, right? Or you can have an assistant go through, read all the positive reviews and the negative reviews for all the top books in this market and take notes of all the common themes. What are the things readers hate about these books? What are the things readers love about these books, right? And then there you can see clearly once you've summarized this information, you can see exactly where the gaps are in the market, right? What are the things that readers really want in this market, but no other author is offering them. No other book out there is offering them. And that's how you can create a book that's going to be a bestseller and stay a bestseller because it's unique to the market. A big problem a lot of people make, Scott, is when they go out and they hire ghostwriters and they're just like, oh, did you write a book that's like Think and Grow Rich, but no one wants to buy a Me Too book. Why would anyone buy a book just like Think and Grow Rich when they could buy the original? Because the original has the brand, it has the cachet, it has the reviews, right? So if you can create something unique in your market that's uniquely valuable to your audience, to your readers, that's the kind of book that's going to stay on the bestseller list on Amazon for year after year after year. So to give you an example of that, we have a book from a client called Unlimited Memory. It's been number one on Amazon for over a year now. It's sold over 40,000 copies. And it just keeps selling every single month because it's so unique, because it's just very different from the other books out there. And it solves a huge problem for a lot of the readers out there because a lot of books on memory were like long 300 pages, mostly story, not much technique, right? And this author was totally different. It was short, straight to the point, all technique, right? And so that's what you want to do is you want to create something unique to your market that's uniquely valuable because that's what's going to sell well year after year after year.
This is gold.
Hey, Mark. I mean, you know Nick Lauper, right? You know, I know Nick. So Nick actually wrote a book called work smarter and 350 online resources for today's top entrepreneurs use to increase productivity and grow their business. The funny thing is that he didn't write the book. He actually had fancy hands. Basically. Basically used fancy hands to write the book. You know, like they went out to entrepreneur on Fire, got the tips, the tips on every single episode, compiled them into one big book and, and then added more detail around it. And that's how he did his book. And I think there's a, I know there's a post out on the Internet that talks about how, you know, basically that this book, he had this book written and you know, basically cost him, let's see, it cost him like, I don't know, 60, $119 to write the book in fancy hand time. That's fantastic.
That's awesome. Another thing about books, right? It's like, so, you know, you mentioned, like, you don't want to write the book, Scott, right. And that so many people like that, but you don't have to write the book. So the book is really just a medium. I think a lot of authors, a lot of writers out there, they get so attached to being an author, right? But if you're an entrepreneur, you want to work on your business, not in your business, right? And so if you're working on your business, you can realize that the book is simply a medium. It's simply a delivery vehicle for content, which is just information and ideas. So if you've got a podcast show like this, if you do seminars, speaking events, training, consulting, whatever, you have some kind of content, some kind of information already. You can simply turn that content into a book by hiring ghostwriter or doing something like with fancy hands, like Nick did, right? Where you have other people bring the content together for you and organize it so you don't have to be the one writing the book. It's really about the ideas. And again, the marketing, the branding, the messaging, the match with your customer, delivering something of value. To your customer. Because, you know, if you can pay $119 for a book and have someone compile all this information, but if it's not valuable for your audience, it's not going to sell well.
That's right.
That's right. Right.
It has to add value.
Exactly.
All right, well, Tom, we're at that point now in the podcast. We're going to put you on the spot and ask you for your tip of the week. A website, a resource, a book, something actionable where the art of passive income listeners can go right now, improve their businesses, improve their lives, improve. What have you got?
So this is going to seem a little bit strange, right? But I recommend studying everything. Michael Singer. So he's got a great video we can list in the show, notes on mindfulness training. He's also got a book called the Untethered Soul. Amazing resources, right, because it's all about mindfulness training, right? Which is about being present in the moment, being aware of your emotions, being aware of what's going on inside your head. Because we talked about passive income here, Mark and Scott, there's so many who. I remember when I started studying this stuff and I was explaining some passive income strategies to, like, my friends in college at the time, they all thought I was insane. Like, how can. No one's making $10,000 a month sitting in the room, having everyone else do all the work for them, right? But the truth is lots of people are doing that. So it's about changing your mindset. And the problem is a lot of people, we have programming, conditioning, mindsets that are holding us back from being successful, right? We have all these emotions inside of us and all these thoughts going on in our mind. And if you're not present with all these things and you can't just be there and notice them and walk past them, you're never going to take action, right? You talk about taking massive action being in this interview. And you can't take massive action if you get stuck in your mind or your emotions. And that's why I highly recommend mindfulness training for every entrepreneur because it will help you get unstuck. And so whenever a problem comes up, emotion comes up, bad habits come up. You can be present, be aware of them and make those changes. Because being successful, earning tons of passive income, it's not that challenging. The real big challenge is the one between your head, right? It's your thoughts, it's your mind holding you back. So that's why I recommend that very much.
I've read it and I Actually use headspace for my mindfulness meditation. And I think you're right. Like, I can tell you that it's difficult to do. It is a practice. But there are times when I am stressed out. I can sit back and I can kind of watch my thoughts and it kind of goes away. Like, it's like, oh, look, look at, look what the. Look at the drama I'm creating in my mind. So he has a great thing in the book where if you personified your actual thoughts and this is a person, right. You would never listen to them. They flip flop, right? They have absolutely no credibility. Yet when we actually listen to our thoughts and take them seriously, it can cause us a lot of problems. Scott, Todd, what's your tip of the week?
All right, Mark, get your wallet out.
All right, I'm getting it out.
This is a fun, this is a fun app for your Mac. It's called Floradora.
Oh, no.
Flora. Dora.
Have you ever thought like, okay, I gotta send this, this over to myself. Like, I gotta afford this link or this PDF or, you know, it's like you go to email it yourself. So what do you do? You bring up your mail client, you, you know, compose an email, you paste in there, you put in whatever you want and then you hit send. You send yourself an email? Well, with this app, it's a little like icon that sits at the top of your screen. You click it, you paste in there what you want, you hit the button and it goes. There's no bringing up the email client. It's up at the top menu bar.
Check it out.
It's pretty cool.
Wait, now says Floridor can't be installed on Macintosh HD because OS X version 10.12 or later is required.
Well, what version do you have?
What are you like? I like 18 year old software, dude.
No, I've got Mark.
I mean the latest version, 10.12.
I've got 10.1 1.6. I've got El Capitan.
You're behind, man. You're behind.
You gotta, you gotta upgrade a Yosemite or. Sierra. Dude.
Oh my gosh. I was scared to. All right, I'll do it now.
Sierra, don't do it right now. It'll shut down the recording.
You know, I have it on my, my laptop.
Just go buy a new machine, Mark.
Fine, I'm. I am going to buy a new machine. By the way, I'm gonna get the.
MacBook Pro with the menu bar at the top.
The little button bar. Yeah, you and I are gonna discuss it. All right. So now I can't. Instead of buying a $3 app, I just bought a $2,500 laptop. Thanks, guys.
You're welcome.
All right, so this is great. My tip of the week is going to be learn more about Tom at TCK Publishing. Wait, is TCK Publishing?
Yeah.
TCK publishing.com TCK publishing.com Tom Corson Knowles, the founder of TCK Publishing. Learn more there. I thought this is a great podcast. Are we good, Tom?
Yeah, I mean, I'd love to share more, but I know we don't have a lot of time today. I would say, you know, if you're. If you're just starting out and really want to figure out, like, how to actually get this business model working for you, I do have a free video training course@ebookpublishingschool.com and I walk you through the steps of actually getting your first book ready published on Amazon and launching it like a pro so you can start getting sales right away.
I love it. Scott, Todd, are we good?
We're good, Mark.
All right, well, I want to just remind all the listeners and thank all the listeners, but the only way we're going to get the quality of guests like a Tom Corson Knowles is if you subscribe, rate, and review the podcast. And if you do so, send us a screenshot of the review. Supporthelandgeek.com we're going to send you free passive income blueprint. I want to thank everyone again. Scott, Todd, you want to do the tagline? Yep.
Ready?
Everybody?
Do it with me. Let freedom ring.
Oh, it's so horrible. All right, thanks, Tom. Thanks, everybody.
Thanks so much, guys. Appreciate it.
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