Entertainment attorney Tisha Morris says YouTube is now bigger than Netflix and treating creators like TV producers. The platform added 4K seasons, AI dubbing, and QR codes for filmmakers, merging creator channels with studio content into one ecosystem.
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Filmmakers and content creators, listen up! If you haven't seen this Fast Company article, uh, check it out. I'm Tisha Morris, entertainment attorney, and YouTube is treating content creators like TV producers, and it's working. Now, uh, YouTube is already the biggest, uh, arguably the biggest streamer. They have the most viewers, even over Netflix. And now they're doing more and more to, to kind of help independent filmmakers, um, get their, their channel going. Um, there's now They can now have seasons and episodes uploading into 4K, AI dubbing as well, QR codes to link to your content off screen. Lots of options for independent filmmakers. And now it's seamlessly embedded with other content creators, with primetime TV, with studio content. So it's all in one. And this is where streaming is headed.