Did you know retailers follow the same discount pattern every year?

25 Mar 2026 · 1 min

Watch on YouTube

0:54

In this YouTube monologue, Dan Novaes outlines the predictable annual discount cycles that retailers follow, providing a month‑by‑month buying guide. He advises shoppers to target specific product categories during each month—fitness gear, linens, and TVs in January; furniture and mattresses in February; winter clearance items in March; outdoor gear and appliances in May; tech deals around Prime Day in July; back‑to‑school and outdoor closeouts in September; Black Friday/Cyber Monday in November for major tech and home purchases; and fall fashion and non‑Christmas décor in December. Novaes emphasizes buying ahead of need to lock in the lowest prices, claiming this can save thousands each year, and invites viewers to follow for more free savings hacks.

Chapters

Retail has a predictable pattern. Brand discounts are aggressively marked at the same time each and every year. Let's break that down. In January, you're best to buy fitness gear, linens, TVs before Super Bowl. In February, you want to focus on furniture and mattresses. In March, you have winter clearance. In May, you get outdoor gear and appliances. In July, you have tech sales because it's Prime Day. And in September, you focus on back-to-school and outdoor closeouts. In November, this is the best time of the year to buy anything. Black Friday and Cyber Monday. This is when you want to focus most of your big purchases because you're going to get the most value for tech and home savings. And in December, you focus on fall fashion and non-Christmas holiday decor. If you buy what you will need instead of what you need right now, you lock in bottom barrel prices, saving you thousands of dollars every single year. If you want to get more of this, follow us and get all of our hacks for free.