He makes metal business cards from home and charges premium prices!

1 May 2026 · 1 min

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In this YouTube segment, Dan Novaes profiles an entrepreneur who manufactures metal business cards at home and sells them at premium prices. The cards are made from materials like gold and black metal, feature laser‑engraved logos, crypto designs, or custom art, and are marketed as status symbols rather than functional items. Novaes emphasizes that the product’s perceived exclusivity—its durability, visual impact, and identity‑boosting effect—creates high demand despite low production costs. The core lesson presented is to focus on selling status and perception, allowing price to become secondary. Viewers are encouraged to follow the UBK channel for more entrepreneurial stories.

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He turned a simple card into a product that screams status, and now it's printing money from home. Here's the play: instead of cheap plastic cards, he makes metal ones—gold, black, laser-engraved with logos, crypto designs, custom art. Now it's not just a card; it's identity. It doesn't bend, doesn't fade, doesn't get thrown away. So when someone pulls it out, people notice, and that's the real value—not the material, the perception. Cost to make? Low. Selling price? Premium. Because it feels exclusive. While others hand out forgettable cards, he sells something people keep and talk about. Lesson: Don't sell utility, sell status. Because when people feel elevated by your product, price becomes secondary. For more entrepreneurial stories and information like this, follow UBK.