He turned free rocks into a viral business!

In this narrated segment, Dan Novaes explains how entrepreneurs across Asia are using portable laser engraving machines to carve designs directly into readily available stones, turning virtually free raw material into high‑value decorative objects. He outlines the simple workflow—place the stone, upload or select a design, position the laser, and let the machine carve automatically—highlighting that no artistic skill or traditional tools are needed. By presenting the engraved stone as a rare, museum‑quality artifact, creators can command premium prices despite the negligible material cost. Novaes frames this niche as a lucrative business model where rarity, automation, and creativity combine to generate high perceived value, and invites viewers to follow UBK for more entrepreneurial stories.











