History already ran this experiment… the machine smashers lost
16 Aug 2026 · 1 min

1:01
In this brief monologue, Dan Novaes recounts the story of the Luddites during the Industrial Revolution, describing how the introduction of mechanized production dramatically increased productivity, prompting workers to fear job loss and respond by destroying machines. He explains that despite a five‑year period of machine sabotage, the new technology could not be halted; instead, it spurred the creation of entirely new occupations related to manufacturing, distribution, and support. Novaes uses this historical episode as an analogy for contemporary automation and AI, arguing that when a technology yields massive productivity gains, societal resistance cannot stop its advance, and economies will inevitably adapt by generating new roles.











