Your 1st business version should be EMBARRASSINGLY simple!

12 Mar 2026 · 1 min

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0:43

In this concise video, Dan Novaes advises entrepreneurs to launch an ultra‑simple version of their product rather than aiming for a perfect, fully‑featured launch. He emphasizes that you only need a solution that works for a single paying customer, no extensive website, team, or investors. By securing that first customer, gathering feedback, and iterating, you discover product‑market fit. Novaes highlights that modern AI tools make creating a version‑1 prototype faster than ever, allowing founders to quickly demonstrate ideas and test market interest. The video ends with a call to follow for more free hacks.

Chapters

Forget the perfect launch. The first version of your business should be embarrassingly simple. You don't need a full website. You don't need a team. You don't need investors. You need a solution that works for one person. Get someone to pay you, solve their problem, use the feedback, then do it again. That's how you find product-market fit, and that's how it actually happens. With AI today, it's easier than it's ever been to be able to create a version 1 of a product. The AIs practically make it for you, and you can almost show anyone something that you are building with an idea that you have. And try and get them to become your customer. At the minimum, you will learn what resonates, how you sell them, and what they're interested in, which allows you to take that idea back and ultimately create a business for it. If you want to get more of this, follow us and get all of our hacks for free.