A first-person account by the founder describing the creation of "Feminine/Femme It Forward," a live performance series started to provide more stage opportunities for women. The speaker curated roughly 12 shows and panels, successfully selling out events with industry and fan support; the project evolved from a series into a broader movement and business.
So I created Feminine Forward. It was initially a series, a live series to get more women on stage performing with one another. So it's like, all right, I'm gonna give these women opportunities. They say we can't do it. We can't sell out shows. We can't. And I'm like, watch. Watch what I do. I'm gonna put everybody on stage and we're gonna sell out. So I kind of curated about 12 shows, a mix of shows and panels. And it went up. And it went up. It was like the industry supported it, the fans supported it. It was like fitment Forward was growing and it was like, oh, my God, what did I just. Only initially to give more women opportunities to perform on stage. But then I realized very quickly, like, this is. This is more than a series. Like, this is a movement. This is a business.
