The biggest bottleneck for our growth

Hey, what's up? It is currently June 1st, Sunday, 5:41 PM. I have been kind of stressed out recently. So we just had our best month ever, May. We did over $3 million in the month. And I mean, that's fantastic. However, the reason we hit that was because early in the month we had our best performance ever. We had $160,000 revenue days, and that was mainly because I went on Fox News and TMZ and a bunch of other massive platforms that aired live all over the country, all over the United States. But then towards the tail end of the month, revenue actually started to decrease. Where pretty consistently we've been doing like 80K, I'd say, on average. And looking at the numbers, it seems like reasonable. Okay, these spikes, they weren't going to last, but I kind of expect us to fall back down and do 100K a day. And I'm analyzing all of our social media posts that have went out recently, and I'm realizing that I think the biggest bottleneck for our growth is really the fact that so many people still don't think Kali AI is accurate. And so my biggest goal right now is just pushing the narrative that Kali AI actually is an accurate app because not only do we have the scan food feature, but we do have a database. You can track your food just like on any app like MyFitnessPal or anything else. Also, we have barcode scanning and it's making it very difficult to get this message across just because I feel like it's, it's one against many where it's the company versus like all of these influencers that are attacking us and constantly making videos. And then also this whole community in the comments. And I think a lot of this, the biggest learning from this that I would fix going forward with future projects is I think from earlier on, we should have handled this issue because now it's like kind of out of hand and it's going to be a big uphill battle. But, but yeah, I mean, if we start, if we from the start of Callie, I started putting out material on why it's accurate while we started scaling up. Then that would have actually helped a lot. So at this point, we're trying to do that. I've been strategizing all kinds of things. If it's having our influencers talk to the camera and then we Spark Ad the video to put a bunch of engagement behind it, should we make high-quality videos ourselves and post them? The only concern there is maybe it won't target the audience we want. Because it's more— it's not necessarily going to hit the influencers' audiences that feel like it's skeptical. I think at this point, 100% of— almost 100% of the fitness niche has heard about Call AI. And I think out of that, there's some percentage that would be a potential customer. I think 50%, about 50% of the potential customers Maybe less, maybe like 25% probably have started Call AI, maybe 20%. And I think we definitely still have room to grow, certainly. However, I think a big chunk, I think at least 50% of the people that would be potential customers are not going to give it a chance just because of all of the claims that it's not accurate. Like, there are comments on videos of people saying it's— Kali is not accurate. And they're— and someone will comment, finally, someone's coming out and saying this. 5,000 likes on that comment. So there are so many people that don't think it's accurate. And I mean, to their— to give them some credit, it is definitely something that's a little bit hard to believe. And all of our marketing material really just shows the scanning feature because that's what goes viral. But so most people don't know we have the database and barcode. So that's what we're trying to start educating users on. And it is kind of a point of stress because it is very overwhelming. I've actually started today to write up scripts for our influencers and I'm just like looking through all of the videos attacking Kalyan. Just every time I see one and then I read through the comments and just think, this is wrong, this is wrong, this is wrong. It's like overwhelming and just makes me very stressed out because like individually I want to attack each and every one of the points people are making, but there are just so many. So yeah, this is going to take time. I think using the Alex Hormozi mindset, it's just a block that we have to really chip away at, brick wall we're going to have to chip away at until we finally breakthrough. And I hope that doesn't take too long because, yeah, we definitely want to do this along with other initiatives at the same time and go broader. So it kind of feels like we're taking a step back right now to do this, but it's in order to take two steps forward, which is sometimes necessary, is what I've learned. This is my main priority right now. I'm sure a lot of you guys in the comments are going to say like, oh, well, Callie is actually not accurate. But to give you guys the logic and reasoning we're going to tell our influencers, actually read you a script that I created for one of them. How accurate is Callie really? No, Callie does not have x-ray vision. It can only track what it sees. It won't know how much oil you're using, so it will estimate the typical portion. And the scanner is not always 100% accurate, it's closer to 90%. But here's the thing, Kali AI uses the same database and barcode technology as MyFitnessPal. Want 100% accuracy? Weigh your food. Kali AI's scanner is the best tool right now for tracking calories when you're eating out Just make sure everything's visible in the shot. Plus, the app's UI is hands down the best I've seen. Super beginner-friendly. At the end of the day, weight loss comes down to consistency. Stop overthinking it. Just start. That's the main narrative we're pushing. So that's kind of like a shorter video, but I also want to make like longer videos breaking everything down. We'll see how they do. I think I'm going to start with this, assess how people take it, and then double down. So going to be really interesting. I graduate— or I have my last class in school in 2 weeks, and then graduation's like June 26th or 27th, I believe. So pretty late, pretty late, pretty tired. I haven't been sleeping much. Recently. But yeah, everything else is going pretty good. Had a pretty sick trip to Vegas that I was actually vlogging, then decided halfway through that I didn't feel like picking up the camera anymore. I'm going to start vlogging more things and I'll have to hire a cameraman or someone to follow me around because I definitely want to document this whole journey. Yeah, very excited. Things happening with Kali. Some things I can't talk about publicly at the moment. And yeah, I hope to update you guys soon, but just wanted to record this for the sake of documenting my thoughts and kind of the low period. I think it's very important to show the lows as much as the highs in this whole journey. All right. See you guys around.